Social Media and Content Coordinator

4 months ago

Winnipeg, Canada Manitobah Full time

**SOCIAL MEDIA AND CONTENT COORDINATOR**

Manitobah is dedicated to a greater cultural diversity throughout our business operations and hiring process. As a company rooted in Indigenous culture, Manitobah is committed to hiring Indigenous employees wherever possible; applicants are strongly encouraged to self-declare.

**WHAT YOU WILL DO**

Reporting to the Director of Brand Marketing, the Social Media and Content Coordinator you'll support our brand's success in today's social media-driven world. We're seeking a passionate and purpose-driven individual to share our brand's story, expand our social media audience, and ensure authentic content that resonates with our audience. You'll coordinate PR efforts, collaborate with influencers, artists, and ambassadors, and contribute to impactful brand and product marketing campaigns. This role isn't just about managing social media—it's about leveraging your expertise to elevate our brand digitally. If you're ready to make a meaningful impact, join us in driving Manitobah's success through innovative social media strategies.

**WHAT WE OFFER**

Manitobah offers a comprehensive total compensation package which includes an annual base salary, group benefits, flexible work hours, generous paid time off, 50% discount on our retail products, professional development, and our newest benefit offering called Group Savings Program.

**LOCATION**

Hybrid/Remote
- Ability to travel to Winnipeg, MB may be required

**KEY RESPONSIBILITIES**
- Collaborate with internal teams to align social media efforts with marketing campaigns, events, and social impact initiatives.
- Stay informed on the latest social media trends and best practices, with a keen eye on incorporating innovative approaches to maintain a competitive edge.
- Monitor social media channels, engage with our audience, and foster positive community interaction.
- Analyze metrics to inform performance and support growth across multiple platforms.
- Coordinate PR efforts to amplify our brand presence and messaging.
- Cultivate relationships with influencers, artists, and community partners to enhance brand visibility through meaningful and impactful content and social media collaborations.
- Support the execution of PR campaigns and initiatives to drive brand awareness and engagement.
- Foster a sense of community among our followers, encouraging user-generated content and conversations.
- Coordinate community engagement activities and initiatives to strengthen brand loyalty and advocacy.
- Demonstrated leadership of Manitobah’s brand values of Love, Respect, Bravery, Truth, Honesty, Humility, and Wisdom.

**IDEAL EXPERIENCE**
- Professional Experience:_
- 2 years of proven experience in managing social media accounts for a brand, preferably within a purpose-driven organization, is required
- Advanced use of Instagram tools, Facebook tools, and other social media platforms is required
- Strong content creation skills, capable of crafting messages that amplify brand voice to captivate and engage diverse audiences across social media platforms
- Strong understanding of social media platforms, algorithms, and best practices.
- Excellent written and verbal communication skills, with the ability to craft engaging content.
- Proficiency in social media management tools and analytics platforms.
- Creative thinker with the ability to generate innovative ideas for online initiatives.
- Educational Position Requirements:_
- Formal post-secondary education, such as a certificate or diploma in Communications, Marketing, Public Relations or related field, is required
- A combination of education and experience may be considered.

Pay: $37,000.00-$48,500.00 per year

**Benefits**:

- Disability insurance
- Employee assistance program
- Life insurance
- RRSP match
- Store discount
- Tuition reimbursement
- Work from home

Work Location: Hybrid remote in Winnipeg, MB R3C 4S8

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