Global Marketing Manager
2 weeks ago
**Responsibilities**
- Plan and implement a recruitment marketing and employer branding strategy to attract high-quality applicants
- Plan and manage recruitment media campaigns and newsletters
- Track, measure and report on campaign results
- In conjunction with the EDI specialist, create inclusive and engaging job descriptions
- Identify the tactics and platforms that will be most effective in reaching a specified target audience
- Create and implement strategies for building a talent network/talent community
- Monitor Glassdoor and plan and execute activities for engaging reviewers
- Design and plan recruiting events in accordance with branding guidelines and in partnership with global talent teams
- In conjunction with talent teams, serve as brand ambassador at various events, like career fairs or on-campus recruiting events
- Generate monthly updates for Cinesite’s Chief of HR about upcoming recruitment and HR marketing initiatives
- Attend the quarterly group recruitment meetings
- Create monthly reports on key recruitment marketing metrics
- Communicate regularly with regional Cinesite HR departments to get a clear view of studio’s hiring needs and organizational goals
- Work closely with HR departments to develop creative ways for addressing global recruitment challenges
- Research marketing and advertising trends in the VFX and animation staffing industry
- Keep abreast of new trends in social media channels
- Coordinate recruitment and retention related social posts across Cinesite’s social channels
- Oversee the Montreal Specialist - Employer branding
**Skills & Abilities**
- Experience in recruitment marketing experience including experience in a manager/leadership role
- Demonstrated success in building recruitment marketing strategies and campaigns
- Experience with social media, content marketing, inbound marketing and digital marketing
- Excellent project management and presentation skills
- Working understanding of how to leverage new opportunities to maximize both social and career site experience (ex. personalization, images, etc.)
- Experience setting KPIS for measuring the success of recruitment marketing strategies and reporting on success
- Strong writing skills with a good grasp of tone
- Basic proficiency in graphic design, using programs like Adobe Creative Suite, Canva, etc.
- Digital experience in editing and posting content through CMS
- Proficient in publishing tools, such as Hootsuite or similar
- Proficient in marketing analytics tools, such as google analytics
- Excellent spoken and written skills in English as this role is Global, fluency in French is a strong asset
Reasonable accommodations to the interview process can be requested for reasons including, but not limited to, mental health, physical disability, religious practices, medical conditions. Please let us know if you need any accommodation.
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