Paid Ad Specialist

3 months ago

Metro Vancouver Regional District, Canada Akira Media Marketing Inc Full time

Job Title: Paid Ad Specialist

Jobe Type: Part-Time

Company: Akira Media Marketing

**About Us**:
At Akira Media Marketing, we are a dynamic advertising company dedicated to delivering innovative and results-driven advertising solutions. Our team of experts specializes in creating tailored marketing strategies that drive engagement, increase brand visibility, and generate measurable success for our clients. We pride ourselves on staying ahead of industry trends and leveraging cutting-edge technologies to maximize our clients' ROI.

**Key Responsibilities**:

- **Campaign Strategy and Planning**: Develop comprehensive paid advertising strategies that align with clients' business objectives. Collaborate with account managers and clients to understand their needs and goals.
- **Ads Management on Social Media**: Manage and optimize paid ad campaigns across platforms such as Google Ads, Facebook Ads, Instagram, LinkedIn, Twitter, Youtube and other relevant channels.
- **Keyword Research and Selection**:Conduct thorough keyword research to identify high-performing keywords and ensure effective targeting.
- **Ad Creation and Optimization**: Create compelling ad copy, graphics, and landing pages. Continuously test and optimize ad creatives to improve performance and click-through rates (CTR).
- **Budget Management**: Allocate and manage advertising budgets effectively to maximize ROI. Monitor spend and adjust strategies as needed.
- **Performance Analysis**: Analyze campaign performance using analytics tools. Provide regular reports and insights to clients and internal teams, highlighting key metrics, successes, and areas for improvement.
- **A/B Testing**: Implement A/B testing strategies to determine the most effective ad formats, messaging, and targeting options.
- **Trend Monitoring**: Stay up-to-date with industry trends, best practices, and platform updates to ensure our strategies remain competitive and effective.
- **Client Communication**: Maintain clear and proactive communication with clients, providing updates, reports, and strategic recommendations.

**Qualifications**:

- **Experience**: Minimum of 3 years of experience in managing paid advertising campaigns across multiple platforms.
- **Skills**: Proficiency in Google Ads, Facebook Ads Manager, Google Analytics, and other relevant tools. Strong analytical skills with the ability to interpret data and generate actionable insights.
- **Knowledge**: In-depth understanding of PPC, CPC, CPM, and other advertising metrics. Familiarity with SEO principles is a plus.
- **Creativity**: Ability to create engaging ad copy and visuals that capture the target audience's attention.
- **Communication**: Excellent written and verbal communication skills. Experience in client-facing roles is preferred.
- **Certifications**: Google Ads and Facebook Blueprint certifications are highly desirable.
- **Education**:Bachelor’s degree in Marketing, Advertising, Business, or a related field is preferred but not required.

**What We Offer**:

- **Flexible Work Environment**: Work following a hybrid model, some days inperson meeting and events, some days work from home
- **Professional Development**: Opportunities for continuous learning and growth through training, conferences, and certifications.
- **Collaborative Culture**: A supportive and innovative team environment where your ideas and contributions are valued.
- **Pay**: Starting pay $17.40 + Commission

**How to Apply**:
Join Akira Media Marketing and be a part of a team that is passionate about driving success for our clients through innovative marketing strategies. We look forward to seeing how you can contribute to our growth and success

**Job Type**: Part-time

Pay: From $17.40 per hour

**Benefits**:

- Flexible schedule

Flexible Language Requirement:

- French not required

Supplemental pay types:

- Commission pay

Willingness to travel:

- 50% (preferred)

Work Location: On the road

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