Digital Marketing Associate

1 month ago


Toronto, Canada NANIMERICA Anime Inc. Full time

NANIMERICA is an Anime-centric jewelry brand established in Toronto. The brand is targeted to consumers with interests in anime fashion. The brand currently designs and manufactures anime jewelry.

Please include your resume/CV and cover letter for the role. In order to get to know you better, please indicate **YOUR FAVOURITE ANIME** and why within your cover letter. This is a **MUST**

The Digital Marketing Associate will report directly to the Digital Marketing Manager. Key responsibilities:
**EMAIL MARKETING (60%)**
- Assist in improvement of current automated workflows and triggered campaigns
- Report post-mortem analytics on campaigns and weekly reporting of flows

**CONTENT CREATION [TIKTOK + IG REELS] (30%)**
- Create awesome UGC/video content for TikTok and Instagram Reels
- Develop eye-catching creative assets to be used in various formats such as digital advertisements
- Hone skills in Adobe Creative Suite for creating and editing
- Ensure final creative assets are visually appealing and on-brand

**STRATEGIC INITIATIVES (10%)**
- Research competitor insights
- Report on growth marketing strategies and streams

**CRITICAL QUALIFICATIONS**
- University/College degree or currently in a secondary program
- Vast interest in anime culture
- Interest in creating TikTok and Instagram Reels content
- Experience with graphic design programs such as Photoshop and Canva
- Experience with mobile video editing programs such as CapCut
- Excellent writing, editing and communication skills
- Strong project management skills and ability to manage multiple projects
- Fluency in English

**NICE TO HAVE BUT NOT REQUIRED**
- Previous work positions in a marketing role
- Experience working with Facebook, Instagram and Tiktok ads
- Experience working with the Klaviyo Platform
- Knowledge of HTML and/or CSS

**Job Types**: Full-time, Internship / Co-op
Contract length: 4 months

**Salary**: $16.00-$18.00 per hour

Schedule:

- Monday to Friday

Work Location: Hybrid remote in Toronto, ON

Application deadline: 2023-01-31
Expected start date: 2023-02-06



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