Marketing Coordinator

4 weeks ago

Vancouver, Canada Kalesnikoff Lumber Full time

**Our company**:
For over 80 years and four generations, our family has been inspired by forests and the endless possibilities for designing and building with wood. We began as a horse-logging operation in 1939 and have grown to become an industry-leading mass timber provider with a high-tech sawmill. From seedlings to solutions, we see our products through the entire process -- from forest management to manufacturing, design, prefabrication, and delivery.

As an independent, family-owned, and operated company, we recognize that people are our most valuable resource. As we continue to grow, we’re searching for individuals who enjoy a hands-on approach to work tasks and thrive in a team-based environment.

**Role and Objectives**:
The Marketing Coordinator, under the direction of the Sales Manager, is responsible for the preparation of marketing proposals and support materials based on input from Project Managers. The Marketing Coordinator will provide market research, strategy and creative assistance where applicable. As a Marketing Coordinator, this position will act in a supporting role for the sales department. This role does not hold responsibilities for the creation of proposal leads.

**THIS ROLE CAN BE BASED IN EITHER NELSON OR VANCOUVER OFFICE.**

**Responsibilities**:

- Understand and comply with all company policies and procedures.
- Create and update marketing and promotional materials
- Coordinate client events
- In coordination with third party, Maintain and update company website. Develop SEO strategies
- In coordination with third party, manage internal/external communications plan
- Conduct market research as requested
- Determine needs and expectations of target market as directed
- Provide inputs on designs that identify and create interest in the product
- Implement/manage marketing procedures and processes, evaluate existing practice and opportunities for standardization
- Participate in determining the group marketing strategy with sales and product teams
- Align with sales team to engage channel partners, exploring collaboration opportunities and joint marketing programs
- Initiate and propose positive push and pull activities with the sales team
- Track all marketing initiatives and create weekly/monthly reports as required
- Review branding, positioning of the company to ensure impact and awareness
- Assist with Promotional events and materials
- Maintain and manage company Branding company wide
- Maintain and update company specific social media platforms
- Update and maintain company literature and brochures
- Organize project photo ops and project portfolios
- Schedule and manage all trade show events and activities
- Comply with all company policies and procedures.
- Other duties as requested or required

**Requirements**:

- University degree in Finance, Business, or Marketing required
- MBA preferred
- 5 years of direct work experience in a marketing management or consulting capacity
- Excellent understanding and working knowledge of brand building and brand management
- Knowledge of the lumber and mass timber industries is preferred
- Superior graphic design skills and an eye for aesthetics in presentation materials
- Highly effective project management, prioritization, multi-tasking, and time management skills to meet deadlines
- Proven ability to prepare marketing proposals with a blend of focused research, strategy and creativity.
- Outstanding written and verbal communication skills
- Energetic, self-motivated, and results-oriented
- Proven team player who is both flexible and adaptable
- Superb writing, content development and editing skills
- A well-defined sense of diplomacy, including solid negotiation, conflict resolution, and people management skills

**Working Conditions**:

- Travel may be required
- Ability to attend and conduct presentations
- Manual dexterity required to use desktop computer and peripherals
- Overtime as required
- Lifting or moving up to 10lbs may be required

**How to apply**:
Applications will be accepted on an ongoing basis until the position is filled.

At Kalesnikoff, working safely is an expectation. In your role you will have the time and resources needed to meet that expectation.

**About our Kootenay home**:
Are the mountains calling you? From beautiful parks and forests, pristine lakes, breathtaking valleys and stunning mountain ranges, the West Kootenay region is a highly desired and special place to call home. With an abundance of recreation including ski areas, golf courses, hot springs, and endless hiking, biking and other outdoor activities, the Kootenays isn’t just a region, it’s a lifestyle. Our vibrant mountain towns are full of arts, culture, food, history and caring communities. What are you doing after work today?
- **Equal opportunity commitment**:_
- Kalesnikoff is a committed equal opportunity employer. Kalesnikoff’s recruitment strategy is designed to attract the best person for each position, to ensure equalit

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