Marketing & Communications Officer

3 weeks ago

Toronto, Canada University of Toronto Full time

**Date Posted**:04/12/2024
**Req ID**: 36954
**Faculty/Division**: UofT Scarborough
**Department**: UTSC:Arts & Science Co-op Programs
**Campus**: University of Toronto Scarborough (UTSC)
**Position Number**: 00041774

**Description**:
**About us**:
The University of Toronto Scarborough is a place of energy, enthusiasm and passion. Our commitment to inclusive excellence attracts the brightest learners, scholars and employees from around the globe. Our success has been made possible by the opportunity given to us by our Indigenous hosts to operate on their territory, and we cherish our continuing partnerships with these communities. The University of Toronto Scarborough is an exciting campus with unlimited potential. Join us on our journey.

**Your opportunity**:
The University of Toronto Scarborough has been a leader in Co-operative education for 40 years, combining academic study with alternating work terms. Co-operative education gives students an opportunity to test skills learned in the classroom, and to expand their knowledge through related work experience. The Arts and Science Co-op Office is responsible for preparing students in over 58 unique program areasto compete for paid co-op work opportunities. The Office also is responsible for engaging industry partners who provide these work terms. A coordinated effort among the stakeholders of student, employer, and university Co-op programming contributes to the development of well-qualified graduates who are prepared to assume a productive role in society. With a commitment to equity, diversity and inclusion, the department works closely with campus and employer partners to support students as they work to achieve their academic and Co-op aspirations.

Reporting to the Arts and Science Co-op Assistant Director, Services & Systems, the incumbent is responsible for marketing and communications strategies targeted to current and potential Arts & Science co-op students, new and future co-op employers, UTSC faculty partners, and other valued stakeholders. This involves the design and development of collateral, project management and prioritization, and marketing research and analysis.

**Your responsibilities will include**:

- Developing and implementing marketing plans to promote programs, events and/or initiatives that support strategic objectives
- Advising on marketing best practices and brand-building opportunities
- Conducting market research and analysis
- Overseeing production operations related to communication activities
- Delivering presentations to promote programs, opportunities and/or initiatives
- Maintaining information on digital platforms
- Drafting and editing content for print and/or online communication channels
- Determining logístical details and activities for events and/or programming

**Essential Qualifications**:

- University degree in marketing, communications or related field, and/or equivalent combination of education and experience
- Five years of progressively more responsible experience in marketing and communications
- Must possess proven experience developing web content and experience with social media (e.g. LinkedIn, X, Instagram, & Facebook) in a professional capacity to engage audiences
- Proven track-record of successfully developing and implementing marketing communications initiatives
- Applicants are also expected to show evidence of a commitment to equity, diversity, inclusion, and the promotion of a respectful and collegial learning and working environment.
- Proficient with Microsoft Office
- Technical fluency in Drupal, HTLM, PPT, InDesign and Adobe Illustrator, Photoshop, Google Analytics and Search Engine Optimization (SEO)
- Must demonstrate project management skills and be capable of executing a variety of creative, persuasive, cost-effective marketing communication projects within deadlines and on budget
- Excellent writing, proof reading and editing skills
- Detail oriented and accuracy are paramount
- Knowledge of AODA standards
- Strong communication (verbal and written), research and presentation skills
- Ability to communicate with both technical and non-technical personnel
- Highly creative, innovative, excellent judgement, strong conceptual skills, self-motivated, strategic thinker, and results oriented
- Must be a strong team player with excellent interpersonal skills who can also work independently to meet tight deadlines with mínimal supervision

**To be successful in this role you will be**:

- Approachable
- Multi-tasker
- Organized
- Resourceful
- Self-directed
- Team player

**Note**:

- A full job description is available upon request from the UTSC HR Office.
- This is a **TERM** position ending in February 2025.
- This role is currently eligible for a hybrid work arrangement, pursuant to University policies and guidelines, including but not limited to the University of Toronto’s Alternative Work Arrangements Guideline.

**Closing Date**: 05/03/2024, 11:59PM ET
**Employee Group**: USW
*

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