Manager, Public Relations

2 weeks ago

Kingston, Canada Utilities Kingston Full time

**Company Biography**

Utilities Kingston is located in Kingston, Ontario, equi-distant from Toronto, Montreal and Ottawa, where the St. Lawrence River meets Lake Ontario and the Rideau Canal (a UNESCO World Heritage site) - Kingston is a stunning, historic city that consistently ranks as one of the best places to live in Canada. Kingston’s 123,363 community-minded citizens enjoy an outstanding quality-of-life enhanced by superb intellectual, recreational and creative opportunities and supported by excellent health care facilities and municipal services, programs and facilities.

Utilities Kingston in unique in Ontario, combining water, wastewater, gas, electricity and telecommunications services in one company under the leadership of a single C.E.O. This shared services delivery model gives Utilities Kingston clear advantages in cost savings and customer service over other utility providers in the province. Utilities Kingston has provided the residents of Kingston with safe and reliable utility services for more than 150 years.

**Primary Duties**
- Job posting closes December 15th, 2023 and interviews will be scheduled for January 2024. *

Reporting to the Director of Corporate Services, the Manager, Public Relations & Communications is responsible for developing and executing effective communication strategies to align with corporate strategy and to support the ongoing internal and external needs of the organization, building constructive relationships with external and internal stakeholders. The incumbent ensures that external communications are aligned with the company mission, vision, and values, with the goal to increase customer engagement while promoting the brand of Utilities Kingston.

Major Responsibilities:
Communications

Ensure that communications are aligned with the company mission, vision, and values.

Liaise with stakeholders of strategic importance to facilitate collaboration and consistency of communications.

Responsible for understanding and delivering critical messaging regarding water, wastewater, natural gas, electricity and telecommunication services to customers.

Identify key communications issues and governance considerations as they relate to communications functions.

Develops content and directs creative execution to provide consistent, targeted, and impactful messaging.

Supports the improvement of customer care and relationships through timely and accurate communications, by leveraging technology and social media platforms, and by ensuring adherence to best practices.

Interpret and ensure communications are compliant with Federal and Provincial laws and regulations relevant to advertising including legislation related to anti-spam, privacy, accessibility, and copyright.

Supervise team members in various communication activities to ensure development and provide performance feedback.

Update and maintain external websites, keeping content current and engaging.

Public Relations

Develop marketing and communication strategies to increase brand awareness and customer loyalty.

Writes press releases and prepares information for the media outlets to promote the organization.

Build social media relationships with local and industry career influencers to promote Utilities Kingston brand and as an employer of choice.

Analyzes the organization’s objectives, promotional policies, and needs to build public relations strategies that influence public opinion and promote products, ideas, programs, and services.

Researches and understands key business challenges, customer behavior, target audiences, competitive activity, and environmental factors that impacts programs within the business.

Plans or directs the development of programs to maintain favorable public and stakeholder views of the organization’s agenda and accomplishments

Advises senior leaders before media interviews to ensure that they are properly informed and prepared, and that appropriate information is communicated.

Determines the resource requirements for specific marketing and communications projects.

Develops and implements emergency or crisis communications plans (may include special working conditions outside of normal business hours).

**Education, Certification and Other Qualifications Required**

Skills and Abilities:
Intermediate MS Office

Advanced social media skills in order to facilitate and advance communication and public relations initiatives

Demonstrated ability to write, edit and research content

Ability to present utility-related technical information in an accurate and concise manner

Ability to manage highly sensitive issues and maintain confidentiality

Ability to establish and maintain working relationships with stakeholders and build trust and partnerships

Ability to exercise creativity and persuasion skills to win acceptance and support communication initiatives

Ability to exercise sound judgement, make decisions and problem solve

Demonstrated excellent time management skills an

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