Marketing Specialist

6 days ago


Montroyal, Canada Groupe Optiman Full time

Your mission:
MARKETING
- Develop strategies to position Optiman Group as an Industry Leader with a clear, distinguishing and evocative positioning for the Customer
- Coordinate the design and production of promotional campaigns and content notably aiming to use new technologies linked to the web and social media
- Coordinate the execution of Marketing Communication initiatives by respecting the timelines/deadlines and the budgets and ensuring their deployment
- Create and execute innovative strategies and marketing plans that drive awareness, engagement ,product adoption and the acquisition of new customers
- Develop product messaging that differentiates new products and services from others in the market.
- Extrapolate technical details into benefits for the user and build on product messaging that sets new features apart from others in the market to give them a unique selling point.
- Manage website updates, update marketing materials, communicate regularly on social media to support the evolution of the Dispatch Science brand.
- Assess the effectiveness of the marketing programs on an ongoing basis, and report back to the business on required changes.
- Ability to make quick edits in WordPress.

Graphic Designer
- Create marketing assets including newsletter, flyers, magazine, presentations and templates.
- Directs creation of production including photo shoots, graphic design, video campaigns, digital ads, etc.
- Conceptualizes social media campaigns and assets.
- Create visual content for web and social media.
- Direct photography projects and image retouching.(Photoshop + Lightroom)
- Ensure consistency with brand image, as defined by the Brand Manager;
- Research, develop and execute creative, innovative, and relevant concepts, aligned with the communications strategy

You are
- Ready to work under pressure and tight deadlines;
- Capable of working on multiple projects at once;
- At ease with the challenges and specifics of marketing communications;
Required qualification
- Minimum of 3 years' experience in Advertising, Promotions, Web Content and Social Media, including execution of Brand Promotional activities
- Strong proficiency suite adobe, Adobe Illustrator, Photoshop, Premiere Pro, Lightroom cc;
- Experience working with, Instagram, LinkedIn and Facebook in a professional capacity.
- Translation French to English and English to French.
- Proficient with production and management tools (Google analytic and Office suite);
- Knowledge of WordPress/Woo commerce, html, Shopify;

**Job Types**: Part-time, Temporary, Permanent

**Salary**: $18.00 to $21.00 /hour

**Benefits**:

- Flexible working hours

**Job Types**: Full-time, Part-time

**Salary**: $18.00-$21.00 per hour

**Job Types**: Full-time, Part-time, Permanent
Part-time hours: 30 per week

**Salary**: $18.00-$21.00 per hour

**Benefits**:

- Flexible schedule
- On-site parking
- Store discount

Schedule:

- No weekends

Application question(s):

- How many years of Marketing experience do you have?
- How many years of Photoshop experience do you have?
- Are you fluent in both English and French?

Work Location: One location



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