Marketing Specialist

4 weeks ago

Verdun, Canada Chalets la Belle Vie Full time

**Job Overview**

**Responsibilities**
- Develop and implement comprehensive marketing strategies to enhance brand visibility and market reach.
- Utilize Adobe Creative Suite to design visually appealing marketing materials.
- Conduct market research to identify trends, customer needs, and competitive landscape.
- Manage budgets effectively to ensure optimal allocation of resources across marketing initiatives.
- Analyze campaign performance using Google Analytics and other tools to measure success and make data-driven adjustments.
- Collaborate with sales teams to align marketing efforts with sales objectives and drive revenue growth.
- Maintain and update the company website using WordPress, ensuring content is current and relevant.
- Stay informed about industry developments and emerging digital marketing trends.

**Requirements**:

- Some work experience in marketing
- Strong understanding of budgeting principles related to marketing campaigns.
- Experience with analytics tools such as Google Analytics to track performance metrics.
- Familiarity with sales processes and how they integrate with marketing strategies.
- Knowledge of digital marketing techniques, including SEO, PPC, and social media advertising.
- Basic understanding of HTML for website management is a plus.
- Excellent research skills to gather insights on market trends and consumer behavior.
- Strong communication skills, both written and verbal, with an ability to work collaboratively in a team environment.

**Job Types**: Full-time, Part-time, Freelance

Pay: $45,000.00-$70,000.00 per year

Expected hours: No more than 40 per week

Additional pay:

- Bonus pay

**Benefits**:

- Casual dress
- Paid time off

Schedule:

- Monday to Friday

Work Location: Hybrid remote in Verdun, QC H3E 1N9

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