Area Manager

2 months ago


Montréal, Canada Swatch Group Canada Full time

**Main Function**

To manage and monitor sales, operational, merchandising, housekeeping, new store standards and human resource functions for Swatch stores and Kiosks.

**Key Responsibilities**

**Sales Generation**

To maximize revenues at all Swatch Stores.

1. To analyse sales trends and develop action plans to maximise sales.

2. To ensure satisfactory implementation of action plans and monitor to deliver success.

3. To ensure store management provide staff with effective sales training and techniques for high quality customer service.

4. Utilise “Best Practice” sales generation and customer service techniques and provide on-going training to store management.

5. To provide local knowledge on competitors, consumers and market trends.

**Operational Standards**

To actively manage loss prevention and expense control in all Swatch stores and Kiosks.

1. To ensure store managers reduce shortage and enforce an increased awareness of loss prevention.

2. To monitor and manage shortages to brand goals and produce recommendations of corrective actions as and when required.

3. To conduct loss prevention training.

4. To monitor & review key administration and communication functions & communicate to senior management via store visit forms.

5. To manage & implement effective control over all controllable indirect costs within designated outlets.

**Visual Merchandising**

To ensure company standards are maintained at all times, as per the merchandising guidelines, (launch specific & general brand policy).

1. To ensure that Swatch Retail outlets are merchandised to company standards.

2. To be aware of inventory through monitoring and control.

3. To ensure that Swatch Retail outlets are stocked as per Swatch ranging plans at all times.

**Housekeeping & Maintenance**

To ensure company standards and Health & Safety regulations are maintained at all times.

1. To ensure that Swatch Retail outlets are maintained to the highest standards of housekeeping.

2. To liaise with the Retail Business Co-ordinator in the first instance on maintenance issues to ensure stores are maintained to an acceptable standard at all times.

3. To ensure housekeeping and maintenance issues do not become Health & Safety risks.

4. To ensure all snagging lists are completed as required and to schedule, (new stores / re-fits)

**New Store Openings**

To be involved in all new store opening programmes in liaison with the Brand Director and Retail Manager.

1. To produce a detailed plan of all activities required for a new store opening.

2. To oversee the new store opening and ensure the plan is adhered to.

**Human Resources**

To be responsible for personnel planning and administration.

1. To implement and communicate sales incentive programmes and contests.

2. To ensure training and development of store management and staff by implementing and monitoring training programmes.

3. Provides continuous coaching and development opportunities to store managers.

4. Monitor & improve Managers’ performance through quarterly appraisals (against business plan & personal objectives) and ensuring corrective action plans in place.

5. Asses store manager’s morale and provide all effort to resolve problems.

**Area specific responsibilities**

To represent Swatch as required/expected.

1. To attend formal/ad-hoc meetings as may be called by the relevant body e.g. BAAS.

3. To be aware of specific guidelines, trainings and general procedures and ensure Swatch Retail outlets comply.

**Other**

1. Any ad hoc duties the line manager can reasonably request.

**Key Skills**
- Previous retail experience is a must.
- Good staff management and organisation skills.

**Fonction principale**

Gérer et contrôler les ventes, les opérations, le merchandising, l'entretien ménager, les normes des nouveaux magasins et les fonctions de ressources humaines pour les magasins et les kiosques Swatch.

**Principales responsabilités**

**Génération de ventes**

Maximiser les revenus dans tous les magasins Swatch.

1. Analyser les tendances des ventes et développer des plans d'action pour maximiser les ventes.

2. Assurer la mise en œuvre satisfaisante des plans d'action et contrôler la réussite.

3. Veiller à ce que la direction du magasin fournisse au personnel une formation commerciale efficace et des techniques permettant d'offrir un service à la clientèle de grande qualité.

4. Utiliser les "meilleures pratiques" en matière de génération de ventes et de techniques de service à la clientèle et assurer une formation continue à la direction du magasin.

5. Fournir des informations locales sur les concurrents, les consommateurs et les tendances du marché.

**Normes opérationnelles**

Gérer activement la prévention des pertes et le contrôle des dépenses dans tous les magasins et kiosques Swatch.

1. Veiller à ce que les directeurs de magasin réduisent la pénurie et fassent preuve d'une plus grande sensibilisation à la préventio


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