B2b Content Marketing Specialist

2 weeks ago


Port Hope, Canada UniTrak Corporation Limited Full time

We are currently looking for an effective, outgoing, organized, pleasant and efficient individual with excellent digital marketing skills. This individuals’ responsibilities will include managing website content, administering the company’s CRM, managing social media content and Google analytics. This individual will have prior experience with various marketing functions, such as communications, advertising, branding, digital marketing, and social media.

**Responsibilities**:

- Manage website content using Webflow
- Manage and produce valuable and engaging content for our website and social media platforms
- Administering the company’s customer relationship management (CRM) software
- Prepare marketing reports by collecting, analyzing, and summarizing sales and marketing data
- Create outgoing marketing content
- Plan, implement, and monitor marketing, branding, and advertising activities
- Plan meetings and trade shows by identifying, assembling, and coordinating requirements

**Skills/Experience**:

- Post-Secondary Degree or Diploma in Marketing or another business-related field
- Digital-Marketing courses required
- Industry knowledge preferred
- Experience with Webflow and Canva is an asset
- Strong knowledge and experience with a customer relationship management (CRM) database is required
- Excellent command of Microsoft Office (MS Word, Excel, PowerPoint, and Outlook).
- Experience with Microsoft SharePoint is an asset
- Very good communication - oral, written and copywriting
- Photography and photo editing skills
- Friendly individual who can work as an independent contributor and as part of a team
- Great sense of urgency with the ability to work under pressure, prioritize tasks, and meet deadlines
- Positive attitude with a high level of creativity
- Critical thinking skills and the ability to independently move projects forward

**Benefits**:

- Casual Dress
- Company events
- Dental care
- Extended health care
- Pension plan

**Hours**:40 hours/week (8 a.m. - 5 p.m.)
- Hybrid role - In office required 3 times per week.

**Job Types**: Full-time, Permanent

**Salary**: $52,000.00-$70,000.00 per year

Schedule:

- Monday to Friday

Work Location: In person



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