Digital Marketing Officer

3 weeks ago


Mississauga, Canada Incorp Pro Inc. Full time

Job Responsibilities:
The following are the duties and responsibilities (but not limited to):

- Create, maintain and optimize successful Paid Search campaigns through google ads, bing (microsoft ads) and yahoo ads, facebook ads etc.
- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and Target CPA)
- Regular keywords researches, ads creation and optimize paid search campaign performance, conversion tracking, preparing google analytics reports etc.
- Provide monthly analytic reports with recommendations specific to driving and optimizing traffic, behaviour campaign response, keyword research/analysis, SEO and SEM opportunity
- Continious work with SEO and other platforms to optimize organic search ranking
- Work with various contents such as multimedia on YouTube channels, writing on blogs, posters, videos, audio podcasts, etc.
- Develop, help and manage on social media accounts - drive engagement, increase brand awareness, grow followers, build website traffic, and generate leads.
- Working as a part of the documentation team and the product development team

**Qualifications and Skills**:

- Minimum bachelor or undergraduate degree from a Canadian university or college. Preferred fields of education are economics, finance, BBA, marketing, multimedia, IT, E-Commerce, mathematics and computer science or other related fields.
- Minimum 2 years of work experience directly in Paid Search Engine optimization role in Canada (Google ads campaign management, Bing Ads campaign management) is REQUIRED.
- IT and Computer skills on Video Editing, Graphic Design, YouTube Channels, Google Drive, Excel, Internet Browsers, Social Medias, E-Commerce etc.
- Understanding on corporate registry, business incorporation, corporate filing can be an asset.
- Independent worker with mínimal supervision who does work with taking ownership of the task.
- Committed to grow, stay longer and willing to proceed to further higher career path
- Sincere, team player and easy going with a diversified work environment. Other team members are in Edmonton or Vancouver office and may require to work in collaboration with the team.
- Advanced in English language in speaking, writing and reading. Skills with Canadian French can be an asset.
- The position requires lots of learning and training on different products. Therefore, we are looking for someone who has passion for learning and on going training.

**Job Types**: Permanent, Full-time

**Salary**: $55,000.00-$65,000.00 per year

**Benefits**:

- Dental care
- Paid time off
- Vision care

Flexible Language Requirement:

- French not required

Schedule:

- 8 hour shift
- Monday to Friday

Work Location: In person


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