Content Creator
2 months ago
**Job description**
**About Us**:
Square Yards Real Estate Inc is a leading real estate firm specializing in pre-construction. We are passionate about helping our clients find their dream homes or investment opportunities. We are now looking for a dynamic and creative Content Creator to join our team and bring our brand to life through engaging and informative content.
**Job Summary**:
**Key Responsibilities**:
High-Quality Video Production for branding:
Ø Objective: Produce 5-6 professionally edited videos each day that feature property tours, market insights, and agent profiles. These videos should consistently develop Square Yards brand values and messaging, helping teams create a lasting impression on potential clients.
Ø Target: Meet daily production targets while maintaining Square Yards quality standards, ensuring each video enhances both the agent’s and company’s brand image.
Social Media Optimization for Brand Engagement:
Ø Objective: Adapt videos to various social media platforms like Instagram, YouTube, and LinkedIn, TikTok, using best practices for each to increase reach and engagement. Optimize each video to showcase agent expertise, market insights, and featured properties in a way that resonates with the target audience.
Ø Target: Achieve a minimum engagement rate across all platforms, ensuring that each video strengthens both agent and company branding.
**Additional Requirements**:
Ø Create visual content such as property tours, infographics, social media graphics, and videos.
Ø Collaborate with real estate agents and marketing teams to gather information and produce content that supports sales goals.
Ø Manage the company’s social media presence by posting regularly, interacting with followers, and growing engagement.
Ø Stay updated on real estate market trends, laws, and industry best practices to ensure content relevance.
Ø Optimize content for SEO to improve the company’s search engine rankings.
Ø Analyze the performance of content through metrics like traffic, engagement, and conversions, and adjust strategies accordingly.
Ø Conduct keyword research and create content strategies aligned with SEO goals.
Ø Develop content calendars and ensure timely delivery of all content projects.
Ø Attend property listings and open houses to capture and create compelling multimedia content (photos, videos, etc.)
**Qualifications**:
Ø Proven experience as a Content Creator, preferably in the real estate or related industry.
Ø Strong writing, editing, and proofreading skills with a portfolio of relevant work.
Ø Proficiency in content creation tools such as Adobe Creative Suite (Photoshop, Premiere Pro), Canva, or other graphic design and video editing software.
Ø Familiarity with social media platforms (Instagram, Facebook, YouTube, LinkedIn) and their respective best practices.
Ø Basic knowledge of SEO and web traffic metrics.
Ø Experience with photography and videography is a plus.
Ø Ability to work independently and manage multiple projects simultaneously.
Ø A creative mindset with a strong attention to detail.
Ø Excellent communication and collaboration skills.
**Requirements**:
Ø Bachelor’s degree in marketing, Communications, Journalism, or a related field.
Ø Basic understanding of CSS and HTML
Ø Experience in graphic design is a plus
Ø Background in digital marketing is preferred
Ø Familiarity with tools like Google Analytics is advantageous
Ø Solid understanding of social media platforms and best practices for brand promotion.
Ø Excellent communication, organizational, and project management skills
Ø A creative thinker with a keen eye for detail and storytelling.
**Perks**:
Ø Competitive salary.
Ø Opportunity to work with a passionate team in a growing industry.
Ø Continuous learning and professional development opportunities.
Ø Access to exclusive real estate events and listings.
Pay: $20.00-$25.00 per hour
Expected hours: 37.5 per week
Flexible language requirement:
- French not required
Schedule:
- 8 hour shift
- Day shift
- Monday to Friday
Ability to commute/relocate:
- North York, ON M2J 5C2: reliably commute or plan to relocate before starting work (preferred)
Work Location: In person
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