Video Content Creator

6 months ago

York, Canada Nanoleaf Full time

To be considered please use the following link to directly apply:
**Video Content Creator**

**Job Summary**:
**Who We Are**

Nanoleaf creates smart home products that take ordinary experiences and make them extraordinary. We do this by inventing one-of-a-kind products that can help to improve the way we experience our everyday lives, building a strong team of passionate and motivated individuals who want to make an impact in the world, and through always designing with the customers’ needs in mind.

Founded in 2012 by three engineers on a journey to make green technology desirable, the company now has offices in Shenzhen, Paris, and Toronto, Hong Kong, Philippines, and sells in major retailers like Apple, Best Buy, and Home Depot. We are on a mission to build an amazing global brand and team and make a positive impact on the lives of our customers and employees. We love to promote from within, and work towards growing all of our employees toward their potential and career goals. We place heavy emphasis in building a positive, collaborative and pleasant work culture where everyone can feel welcomed and supported within our Nanoleaf team.

Learn more about us here:
nanoleaf.me

**Who We’re Looking For**

We’re looking for a creative content creator to join our exceptional marketing team You will be responsible for planning, ideating and creating videos and live streams for Youtube, Tiktok, Twitch, and Instagram (Stories/Reels) to tell our story to different target markets, and to help us build a strong Nanoleaf community on social media. You will also be challenged to create unboxing and tutorial videos of our products with the injection of fun to keep traditionally boring videos entertaining to watch.

To succeed in this role, you must have a strong understanding of how to shoot a video from scratch, writing scripts, video editing, and knowledge of different social media video formats (i.e. horizontal, vertical, square, etc.) and how to adapt a single piece of content into these various formats. You must also have the creative knack for brainstorming video ideas and be able to consistently think outside of the box. You will be required to be on camera for a majority of videos and streams, so it is critical that you are comfortable on camera.

**What You’ll Do**

The Video Content Creator will be working as part of the Marketing team, reporting directly to the Creative Director. Your key area of focus will be around all things videos, ideating, storyboarding, shooting, editing and posting etc. You will be working with a team on larger campaign videos, while taking on smaller projects such as unboxing or tutorials independently with support from your team lead as needed. A typical week will include 1-2 unboxing / tutorial / social media videos, 1 Twitch stream per week, and sometimes 1 or 2 brainstorming sessions with the marketing team for campaign/video ideas.
- **Please send your resume and portfolio showcasing videos you’ve created to be considered. We will consider any personal video content creation as an asset, so include those as well**_

**Responsibilities**:

- Create high-quality short form Instagram Stories/Reels, Tiktok videos and other content for Facebook, Twitter, YouTube on a daily basis
- Create entertaining long form tutorial videos, unboxings, and other content to clearly showcase various features of our products
- Create ads from existing content for various channels and formats
- Create retail supporting videos to showcase use-cases of our products
- Edit images in Photoshop or Figma for social graphics and YouTube thumbnails
- Create sales support case study b-roll videos/photos
- Running Twitch streams and IG Lives (behind and in front of camera)
- Working under the guidance of the Creative Director to plan, shoot and edit videos for ads, and Keynote events
- Assist with other marketing tasks as needed
- Assist with social media activity or management as needed

**Requirements**:

- 2-3 years experience creating video content
- Ability to successfully produce & shoot short videos/photos/ads/projects within set deadlines
- Ability to script, plan, shoot and edit engaging and visual media; excellent editing is a must, as well as the ability to format for all social channels if needed
- Experience in using programs like Final Cut Pro X or Adobe Premiere, Photoshop, Illustrator, Figma
- Proficient DSLR camera skills
- Ability to have an approachable and comfortable presence on camera
- Ability to work on multiple projects at the same time
- Lead the video content planning for marketing campaigns
- Excellent creativity and story-telling skills
- Attention to detail
- Desire for continuous improvement & learning
- Team player who is willing to provide assistance whenever and wherever needed

**Preferred**:

- Smart home technology knowledge
- Social media content creation experience
- Twitch streaming experience
- PC or Console gaming experience
- Filming with a Black Magic Camer

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