Marketing Manager

1 week ago

Regina, Canada SaskTel Full time

**Location**:Regina, SK
**Number of Positions**:1
**Salary**:$94,128 - $125,505 based upon experience & education
**Type of Position**:Permanent Full Time
**Closing Date**:05/28/2024

**POSITION OVERVIEW**

As part of the Marketing Operations team within SaskTel, this position is accountable for:

- product management, pricing and business performance management for SaskTel's major lines of business;
- product life cycle management which includes all aspects of service development and evolution of the product; and
- leading and managing corporate activities through the development of clearly understood portfolio plans. Ensures all activities exemplify the corporate image and brand of SaskTel.

**LEADERSHIP ACCOUNTABILITIES**

**People**
- Leads, directs and manages staff to ensure the effective use of HR resources. Maximizes performance by selecting (hire external or promote from within), developing, mentoring and sustaining a high level of expertise among staff. Organize and direct work including prioritizing assignments, establishing objectives, providing regular performance feedback, conducting year end performance appraisals and taking necessary corrective action as may be required. Assists in staff career planning, establishes development and succession plans and ensures relevant HR procedures and policies are followed (provisions of the collective agreement, performance appraisals, discipline, grievance, etc). Accountable for provisioning and managing contracted resources as may be required.
- Accountable for promoting a productive and positive environment for staff that encourages innovation, teamwork, initiative and models corporate values. Motivates staff by assigning challenging work, planning and managing internal communications and awareness of corporate direction, mission, plans and activities.
- Ensures all safety, health, environmental and code of conduct policies, programs and standards are understood and complied with at all times.
- Proactively identify and action opportunities to increase customer satisfaction (internal and external customers).

**Financial**
- Ensure sound financial control within area of responsibility by developing annual operating and capital budgets, monitoring performance to budget and taking action as appropriate. Develops, negotiates and implements contracts for acquisition of goods & services related to area of responsibility.

**Innovation**
- Accountable to research, develop, define and implement innovative long and short term plans, policies and objectives. Provides expertise to senior management providing education, studies and consulting on opportunities that will impact business strategy. Ensures alignment and integration with the corporate strategic plan and develops plan and operational metrics, including approaches for demonstrating business value.
- Accountable to proactively identify and action opportunities to improve revenue and growth initiatives, decrease costs, increase customer service levels and increase employee engagement.
- Accountable to develop opportunities to spark innovation in technology or product service delivery or process improvements.

**SPECIFIC ACCOUNTABILITIES**
- Product portfolio which includes revenue, subscribers, market share and churn targets. This accountability is shared with the Market Manager - Take to Market.
- Portfolio plan development and business performance of products including profitability, expense management, and inventory management. Provides inputs into the forecasting process and ongoing forecasting updates.
- Long term health and regeneration of product portfolios through new product/service development and product enhancements.
- Identifies emerging areas of focus and high quality ideas in consultation with product marketing, technology, operations and senior management. Leads cross-functional multi-disciplined teams in the research, evaluation, system design, requirement definition and process development for service delivery.
- Negotiates, establishes and maximizes third party relationships that deliver advantageous results and protect SaskTel’s best interests.
- Ensures that SaskTel products and pricing are positioned competitively through proactive monitoring and research of the marketplace and competitors. Spearheads timely tactics to counter competitive threats.
- Defines the ideal customer experience that drives highest customer satisfaction. Promptly and accurately addresses product, and price related enquiries and proactively educates channels.
- Develops relationships and provides marketing leadership to enabling and operational groups to deliver successful portfolio performance. Ensures channels to market are supported and effectively maintained by providing sales aids, value propositions, product information and sales training for all marketing-related initiatives.
- Drives marketing activity to ensure alignment with marketing plans, and gains the understanding and commitment of stakeholder

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