Product Development Manager
4 weeks ago
**PRODUCT DEVELOPMENT MANAGER**
**RESPONSIBILITIES**:
- Lead, organize, plan and execute the new product development process from A-Z along with critical stakeholders and in-house design
- Plan new product development for the category and increase profitability of product line
- Plans and presents new product at weekly product confirmation meetings, ensuring product is up-to-date with features, design, and collateral
- Recommend line extensions and new product concepts to grow category in small appliances
- Conduct competitive and benchmarking analysis by monitoring global marketplace for new product innovations and lifestyle trends
- Transforms product details into features and benefits
- Collaborate cross-functionally with marketing to ensure F&B’s in line with the market and subsequent brand materials/videos/materials are relevant and pertinent for sales and product features
- Finds the WHY for our product and explains it in sales documents
- Clearly understands and writes packaging features and benefits and presents final packaging to Director for confirmation, and involved with packaging style and brand guidelines
- Negotiates with current factory base to increase profitability of major SKUs
- Manages relationships with key vendor base - stays in constant communications with factories
- Supports the selling process and help manage coordination of key retailor accounts, ensuring the sales team has the most relevant materials and data
- Maintain launch charts, presentations, and production timelines
- Helps coordinate competitive sample needs
**QUALIFICATIONS**:
- 4-6 years experience in the consumer goods industry with shopper/retail marketing experience a plus
- Creative and autonomous, able to multi-task
- Open-minded, solution-focused, and nimble with a proven ability to respond positively to change
- Able to master MS Office (Word, EXCEL, PowerPoint)
- Bachelor degree in Marketing, Business or any other equivalent degree
- Full-time position with a competitive salary and comprehensive benefits program, remote, extended medical/dental/vision, RRSP plan company match, EAP, discount program, holidays and Summer Fridays._
**GESTIONNAIRE DU DÉVELOPPEMENT DES PRODUITS**RESPONSABILITÉS**:
- Diriger, organiser, planifier et exécuter le processus de développement de nouveaux produits de A à Z avec les parties prenantes critiques et le design interne
- Planifier le développement de nouveaux produits par catégorie et augmenter la profitabilité de la ligne de produits
- Planifier et présenter les nouveaux produits lors des réunions hebdomadaires de confirmation des produits, en s'assurant que les caractéristiques, le design et la documentation du produit sont à jour
- Recommander des extensions de gamme et de nouveaux concepts de products pour développer la catégorie des petits appareils
- Effectuer des analyses de la concurrence et des analyses comparatives en surveillant le marché mondial pour y déceler les innovations en matière de produits et les tendances en matière de style de vie
- Transforme les détails du produit en caractéristiques et avantages
- Collaborer de manière transversale avec le marketing pour s'assurer que les caractéristiques et les avantages sont conformes au marché et que les documents/vidéos/matériels de la marque qui en découlent sont pertinents pour les ventes et les caractéristiques du produit
- Trouver le POURQUOI de notre produit et l'expliquer dans les documents de vente
- Comprend et rédige clairement les caractéristiques et les avantages de l'emballage et présente l'emballage final au directeur pour confirmation
- Participe au style d'emballage et aux directives de la marque
- Négocie avec la base actuelle d'usines pour augmenter la rentabilité des principales SKUs
- Gère les relations avec les principaux fournisseurs - reste en communication constante avec les usines
- Soutenir le processus de vente et aider à gérer la coordination des principaux comptes de détail, en veillant à ce que l'équipe de vente dispose des matériaux et des données les plus pertinents
- Tenir à jour les tableaux de lancement, les présentations et les calendriers de production
- Aide à coordonner les besoins en échantillons de la concurrence
**QUALIFICATIONS**:
- 4 à 6 ans d'expérience dans l'industrie des biens de consommation, avec une expérience en shopper marketing ou en marketing de détail, un atout
- Créatif et autonome, capable de mener plusieurs tâches de front
- Expérience avérée dans l'utilisation de bases de données marketing, de courriers électroniques et de médias sociaux afin d'élaborer une stratégie de produit visant à cibler des groupes démographiques clés
- Ouvert d'esprit, axé sur les solutions et agile, avec une capacité avérée à réagir positivement au changement
- Capacité à maîtriser MS Office (Word, EXCEL, PowerPoint)
- Baccalauréat en marketing, en affaires ou tout autre diplôme équivalent
- _Poste à
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