Economic Development and Marketing Technician

8 months ago

Campbell River, Canada City of Campbell River Full time

**General Accountability**:
**Purpose and Scope**
Reporting to and taking direction from the Manager of Economic Development and Tourism, the Economic Development
and Marketing Technician provides administrative and technical support for departmental strategic plans and the
execution of day-to-day activities. The Economic Development and Marketing Technician assists in the development and
implementation of corporate procedures, programs, projects, and activities targeted at promoting ongoing economic
development initiatives, strengthening public engagement, and encouraging investment in the community.

**Nature and Scope of Work**:

- Act as a first point of contact for businesses and organizations within the Municipality when they request economic
- development support or information.- Conducts research on best practices for economic sustainability, analyzes economic trends, and uses considerable
- judgement to make recommendations to the supervisor.- Improve reach and engagement via multiple channels: website, social media, mail outs and media.
- Works with stakeholders in person and virtually, to coordinate, plan and host special events including roundtables,
- workshops, interviews, surveys, and in-community engagement.- Assist with the development of related advertising, promotional and marketing materials as required.
- Produces statistical, sectoral, and economic reports in support of the City’s objectives.
- Undertakes projects such as sector research, data collection and analysis, cluster studies and economic impact analysis.
- Designs and maintains relevant economic databases including tourism, airport and Indigenous Relations platforms.
- Provides highly confidential administrative support, including coordinating meetings, composing correspondence,
- records management and maintaining filing systems.- Build relationships with the travel trade, hospitality trade, and key tourism partners.
- Assist with marketing and communication initiatives that promote the City as a business and tourism destination, by
- working collaboratively with tourism agencies.- Responds to inquiries from the business community, and provides timely and appropriate advice, business information,
- and/or referral to appropriate government or business resources.- Works with provincial and federal government departments and agencies, particularly with respect to grant funding
- and partnership opportunities.- Assists in preparation of departmental financial plan and/or specific project plans and monitors performance against
- approved departmental budgets.- Remains current in trends related to business development activity, policies and strategies pertaining to land
- development within the City.- Continually examines work processes to identify problem areas or opportunities for improvement.
- Other duties as may be assigned.

**Necessary Qualifications**
**Technical Knowledge/Skills/Abilities**:

- Considerable knowledge of community economic development, aviation and tourism sector trends and practices,
- current marketing trends, public administration, and community planning principles.- Working knowledge of the land development process.
- Strong knowledge of digital marketing and social media practices and trends.
- Thorough knowledge of general office procedures, composition of letters and customization of documents.

Job Description - Economic Development and Marketing Technician
- Thorough knowledge of relevant manuals, guidelines, procedures, City policies and bylaws.
- Working knowledge of WorkSafeBC regulations and safe work procedures.- Proficiency with desktop publishing, social media and website content management.
- Excellent time management skills.
- Demonstrated ability to multi-task maintaining effectiveness when changing focus quickly as demands change.

**Key Competencies**:

- Accountability and Reliability
- Able to work under general direction only, exercising considerable independence and initiative in the execution of
duties.
- Flexibility and Adaptability
- Able to easily adapt to changing conditions and priorities.
- Collaboration and Negotiation
- Able to collaborate and build relationships with internal and external stakeholders.
- Communication
- Excellent verbal, listening, presentation and written communication skills.
- Creativity and Innovation
- Able to use creativity and innovation in developing solutions to problems or opportunities.
- Initiative
- Self-starter showing considerable initiative.
- Networking and Relationship Building
- Skilled in diplomacy, political acumen, and building trust-based relationships with stakeholders; able to combine
- global outlook with community needs.- Organizational Awareness
- o Knowledge of department’s role within the City’s organizational structure.- Planning and Organizing
- Highly organized with good project management skills; ability to multi-task and work successfully under timelines
and pressures.
- Professionalism
- High degree of assertivene

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