Marketing Writer
1 week ago
Company Description
Optimization, that’s our specialty And we’re proud of our expertise. We leverage our collective intelligence to improve people’s quality of life in more than 25 countries by making urban mobility more efficient. Our vision is to be the partner at the heart of our clients’ success, with our innovative software solutions and expert services for public transport and postal operations.
**Working at GIRO means**
- Being part of a Québec company that stands out internationally for the quality and effectiveness of its software solutions for transportation
- Working in a healthy, stimulating and highly collaborative environment with a committed, qualified team around you
- Turbocharging your career to meet your goals
**Job Description**:
**Your future team**
We’re a team on the move. The Marketing and Client Experience team is made up of passionate, bold professionals. We take innovative initiatives that let GIRO assert our international leadership, as a partner with a sense of shared purpose that contributes to our clients’ success. We work to accomplish a broad range of cross-functional projects. From the brand image to the client journey, from managing international events to providing strategic support for initiatives in target markets, and to competitive intelligence, we’re driven by efficiency.
**Your functions**
The Marketing Writer plays a key role in projecting our brand and promoting our products and services across all our markets around the world. Reporting to the Team Leader - Marketing Communications, the Marketing Writer ensures the quality, clarity and effectiveness of GIRO’s external communications, and that communications are adapted to requirements. You’ll also act as an advisor for strategically important client communications.
**Your main responsibilities**
- Write and revise communications in English for external publication or distribution (press releases, newsletters, advertisements, etc.)
- Revise and translate marketing and sales documentation (brochures, proposals, client communications, presentations, etc.)
- Create content for the website and social media
- Conduct interviews to gather the information required from clients to create impactful content (case studies, articles, etc.)
- Provide French-to-English translation support
- Provide linguistic support and advice to internal teams for projects involving traditional and digital communications in English
- Act as a resource within the team to ensure that the brand tonality is applied consistently and that the rules and norms of the English language are followed
- Keep up-to-date with trends in your field; research solutions, information and suppliers to integrate best practices
- Collaborate in continuously improving tools and practices of the Marketing and Client Experience team to increase efficiency and effectiveness of our different activities
**Qualifications**:
- Bachelor’s degree in communications, journalism, literature or a related field, or equivalent relevant work experience
- More than 10 years’ relevant experience in writing strategic content
- Experience in businesses providing B2B products and services
- Experience in the passenger-transport industry or a software-development company - an asset
- Demonstrated ability to act as an advisor for strategically important or sensitive client communications
- Good fluency in French and perfect command of English (oral and written)
- Knowledge of German or Spanish - an asset
- Knowledge of SEO best practices
- Skilled at handling several projects at the same time
- Client-focused, highly versatile and adaptable
- Excellent skills for interpersonal communications and teamwork
- Initiative, autonomy and attention to detail
Additional Information
Part of the team from day 1
- A warm welcome and a progressive learning program. At GIRO, you’ll be integrated quickly and called on to make a concrete contribution
- We value know-how and we provide the resources you need to reach your career goals
- Ready to meet big challenges while developing tomorrow’s mobility? We want to meet you
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