Marketing Specialist

2 weeks ago


London, Canada SupplementSource.ca Full time

Objectives of this role

Gain a thorough understanding of our products, standards, and differentiators so that strategies can be developed for more-effective communications and brand awareness

Document procedures, processes, and workflows, and recommend changes for greater efficiencies

Analyze qualitative and quantitative data, with a special focus on psychographics and buying trends, to understand how marketing activity leads to customer sales

Run all internal and external marketing campaigns, producing content for projects and initiatives to enhance lead generation

Analyze existing marketing collateral with a critical eye and identify opportunities for improvement.

Responsibilities to include but not be limited to:
Perform research, analyses, and testing with a variety of tools to gain insights and shape marketing strategy

Develop marketing plans to reach audiences through targeted channels

Create and distribute monthly reports on critical metrics for lead generation, content creation, website traffic, and other KPIs

Take the lead on the development and execution of campaigns, including content creation, new-product launches, social media, upselling, cross-selling, and sales enablement

**Salary**: $25.00-$30.75 per hour

**Benefits**:

- Casual dress
- Dental care
- Extended health care
- On-site parking
- Store discount
- Vision care

Schedule:

- 8 hour shift
- Day shift
- Monday to Friday

Ability to commute/relocate:

- London, ON: reliably commute or plan to relocate before starting work (required)

**Education**:

- Secondary School (preferred)

**Experience**:

- Marketing: 2 years (preferred)

**Language**:

- English (required)

Work Location: In person

Application deadline: 2023-06-26



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