Product Specialist

2 weeks ago


Markham, Canada Bluum Canada Full time

Taking significant direction from the Head of Computing Solutions, HP Product Specialist is responsible for driving HP solutions in collaboration with Bluum's Sales, Marketing and HP cross-functional and end-user sales teams. This would include identifying customer needs from RPI/RFP requirements or discovery calls, recommending complete solutions and suggesting product SKUs, and communicating to Account Executives to ensure positive customer experiences with partner products and services.

**Key responsibilities**
- Continuously acquire and maintain knowledge HP products including computing, print, and unified communications; obtain additional expertise and accreditations by attending product training, select educational workshops, vendor partner summits and webinars, reviewing industry publications and other information-sharing events conducted by vendor and distribution.
- Communicate new product launches and discontinuations to Account Executives and customers; partner incentive programs and recommend alternatives when the desired products are unavailable.
- Act as the voice of the assigned partner within Bluum by evangelizing HP products and brand within various stakeholders, including Sales, Marketing, Purchasing, Customer Services, and Operations.
- Oversee, report, and forecast business performance through pipeline monitoring utilizing CRM and other tools, and provide periodic reporting to HP and internal cross-functional teams.
- Manage partner portal programs that include sales incentives, marketing materials and deal registrations. Manage internal processes to ensure partner incentive and deal reg requirements are met in accordance with partner processes and procedures.
- Implement initiatives and activities that the vendor has requested; contribute to developing and executing cross-functional campaigns and programs that drive HP business within Bluum.
- Conduct regular training for Sales teams and run regular education sessions to improve Account Executives' product knowledge to improve opportunity closure rates. Educate internal teams on how to find appropriate products in the system and quote the solution.
- Proactively create, facilitate and nurture local and regional field connections between HP end-user and Bluum sales teams.
- Continuously drive and measure Sales engagement during the execution of programs initiated by partners or by the category leadership.

**Key qualifications**
- Excellent verbal, written and presentation skills, specifically, proven ability to author content, deliver presentations to a large audience, and experience in public speaking.
- Ability to analyze information and derive actionable insights.
- Aptitude to work in a fast-paced and rapidly changing environment.
- Must demonstrate the ability to work with a great degree of ambiguity; self-started and able to generate actions and weekly plans from long-term objectives without specific guidance from the manager.
- Ability to cope under pressure and maintain focus, dealing effectively with setbacks while remaining positive.
- Clear ability to maintain a professional demeanor with fellow employees, vendors, sub-contractors, and clients.
- Portrays a positive image and always motivates colleagues to ensure continued success.
- Embraces change and is always willing to adopt new practices.
- Ability to approach problems logically, under pressure and seek innovative solutions.
- Communicates effectively (verbally and written) at all levels within an organization internally or externally.
- Understands the needs and perspectives of both internal and external customers.
- Promotes teamwork and collaboration.
- Values and respects others, encourages and supports diversity.
- Ability to travel up to 25% of the time.

**Education & Skill Requirements**
- Bachelor’s degree with at least 2 years of technology sales and marketing experience OR
- 6 years of work experience in sales or marketing of technology solutions
- 2 years of experience of working with a vendor partner within a reseller or distributor work environments.
- You have excellent time management and organizational skills.
- You maintain composure and customer focus while troubleshooting and solving issues.
- You reassure customers when delivering product diagnoses and potential solutions.
- It will be necessary to participate in upgrading courses from time to time to keep abreast of changing policy, technology, and growth.



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