Marketing Coordinator, Retail
4 days ago
**Overview**:
Under the direction of the Marketing Manager, the Marketing Coordinator will assist in development and execution of global marketing plans for all channels of distribution (Retail, Travel Retail, and Spa/Hospitality). Will also assist in the go-to-market process of Moroccanoil Body products.
**Tasks & Responsibilities**
- Initiate creative asset requests in support of new launches, promotions and seasonal projects to be leveraged across all platforms (print, digital, in-store); track promotional forecast and in-market performance
- Create, submit and track all marketing job requests in partnership with Creative Operations
- Assist in developing marketing programs and product launch strategies considering positioning and concept; COGs analysis, copy and pricing;
- Liaise with cross functional teams in support of on-time product launch execution (Product Development, Packaging, Demand Planning, Supply Planning, Legal/Tech Reg., Finance and Creative)
- Help develop and maintain all product information files. Handle all incoming requests for marketing-related information and assets as it pertains to assigned categories
- Assist in development and execution of global specific program launch plans for all retail channels in close partnership with broader cross functional teams (Sales, Social Media, Education, Digital, etc.)
- Help manage and distribute brand marketing program calendars
- Interface with Regionals/Markets to ensure programs meet markets’ needs and specifics
- Liaise with Hair/Professional Marketing team to ensure product mix and support strategy is aligned
- Spa support: fulfill requests to create and manage custom marketing materials (print/digital) and promotions for both national and international clients
- Assist in initiating and tracking all packaging and promotional artwork from copy documents to final mechanicals
- Develop robust data-driven analyses to drive strategic decision making; perform ad hoc analyses as needed to drive business decisions
- Initiate and track SKU requests, maintain SKU discontinuation tracker and Pricing tracking sheets
- Research and track competitors on an ongoing basis; keep abreast of new product launches, promotions, advertising, etc; identify brand-relevant recommendations/opportunities
- Help prepare agendas, presentations and materials for up-coming meetings, both internal and external
- Manage product orders and marketing samples for assigned categories
- Any others the Employer may consider essential in ensuring the normal operations of the Employer’s business processes and that falls into the category of expertise of the Employee
**Skills & Abilities**
- Bachelor’s degree in Marketing, or a related field
- 1+ years of marketing experience required; preferably in CPG (consumer packaged goods; Prestige category a plus)
- Proficient in MS Office Suite (Word, Excel, PowerPoint)
- Knowledge of the Beauty Industry, an asset
**Characteristics**
- Organized
- Good communication and presentation skills
- Attention to detail; good follow through
- Solid project management skills
- Passion for beauty industry
- Collaborative; team player
- Works well under pressure
- Takes initiative and able to multi-task
Pay: From $1.00 per year
Schedule:
- 8 hour shift
- Monday to Friday
Ability to commute/relocate:
- Montréal, QC H4P 1M7: reliably commute or plan to relocate before starting work (required)
**Experience**:
- Marketing: 1 year (preferred)
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