Communications Advisor
3 weeks ago
LAKERIDGE HEALTH
Title: Communications Advisor
Program: Strategic Communications
Status: Temporary Full Time Maternity Leave (12 Months)
Schedule: 7.5 Hour Days (Subject to Change)
**Salary**: $36.525 - 45.644
Location: Lakeridge Health Oshawa with cross site responsibilities as required
Posting: 2200004992
The Communications Advisor is an integral member of the Strategic Communications team who helps build the hospital's local and provincial reputation as a leader in delivering high quality regional acute care, ambulatory, and long-term care services to residents of Durham Region and beyond.
About Lakeridge Health
With five hospitals, four emergency departments, three critical care units, a long-term care home, a full range of medical and surgical specialties, and more than 20 community health-care locations, Lakeridge Health offers some of the broadest and most comprehensive acute care, ambulatory care, and long-term care services in Ontario.
Lakeridge Health is home to several regional specialty centres and services, including the Central East Regional Cancer Program, R.S. McLaughlin Durham Regional Cancer Centre, The Shoulder Centre, and eye care and chronic kidney disease services. Additionally, we are proud to serve our community with a full suite of inpatient, ambulatory, and community-based mental health and addictions services, and provide safe, high-quality, compassionate care in our state-of-the-art long-term care home, Lakeridge Gardens.
Guided by our vision of One System. Best Health. and supported by a dedicated team of more than 7,700 staff, physicians, and volunteers, Lakeridge Health is working in collaboration with its Durham Ontario Health Team, primary care, and community partners to foster a truly integrated, regional system of care. Together, we are focused on empowering people to live their best health and fostering an accessible, inclusive, and equitable environment for all.
Role Summary
As an integral member of the Strategic Communications team, the Communications Advisor plays a key role in the development and implementation of communications plans that powerfully tell the Lakeridge Health story to external and internal audiences, and advance Lakeridge Health's vision and strategic directions.
Working with a variety of stakeholder groups internally and externally, the Communications Advisor's solid background and skills will enable them to create and execute communications strategies that inform, motivate, engage, and inspire. The Advisor will ensure that Lakeridge Health's brand and reputation are maintained throughout all communications and materials, content is accurate, and projects are on schedule and on budget.
In this fast-paced environment, impacted by change on a regular basis, the Communications Advisor must be flexible; able to work independently, as well as in a team setting; meet deadlines; manage complex, competing and multiple priorities; and create alignment in complex settings.
**Responsibilities**:
" Develop communications plans that are aligned with and in support of Lakeridge Health's strategic plan and annual business plan and manage the delivery of multiple communications projects and initiatives.
" Create compelling content that can be shared across all platforms that are tailored to targeted audiences.
" Respond to media inquiries, monitor media coverage, cultivate media contacts, pitch stories, develop key messages and press releases, prepare spokespeople, and conduct/distribute daily media scans as required.
" Prepare/develop social media content, provide ongoing evaluation and performance-related data related to various campaigns.
" Prepare/develop digital media content, post updates to the website and intranet, and ensure AODA compliance.
" Proactively identify issues, work with partners to mitigate risks, establish effective communications responses, including key message development and communications materials, such as briefing notes, memos, presentations, FAQs, statements, and more.
" Develop and implement internal communications plans and various materials, including e-bulletins, memos, FAQs, briefing notes, presentations, etc.
" Support and maintain relationships with key community partners and engage with patient and family representatives throughout the hospital.
" Support the Lakeridge Health brand by upholding visual identity and brand and communication guidelines and uphold the organization's reputation through strong proactive and reactive communications approaches.
" Assist with event planning, including logistics, creating content, speechwriting, etc.
" Participate in limited on-call responsibilities after hours and on weekends/holidays.
" Other duties as required.
**Qualifications**:
" Graduate of a post-secondary program in Journalism and/or Public Relations and at least five (5) years of related communications experience.
" Outstanding written and oral communications skills, including the ability to appropri
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