Marketing Coordinator
4 months ago
Marmon Industrial Water Limited
Come join a team where People make the difference As a part of Marmon Holdings, Inc., a highly decentralized organization, we rely heavily on people with the aptitude, attitude, and entrepreneurial spirit to drive our success, and we're committed to attracting and retaining top talent.
**Marmon Industrial Water** designs and manufactures water and wastewater treatment equipment solutions, under the brand names Graver Water Systems and Ecodyne. Our technologies include raw water pretreatment, degasification, hot lime softening, boiler make-up, condensate polishing, wastewater treatment, cooling, and oil/water separation for markets such as petrochemical/chemical, power generation and heavy industrial plants.
This is an in office which can be based at our Burlington Ontario or Warren, New Jersey locations.
**Responsibilities**:
- The list below highlights the essential job responsibilities but is not exhaustive._
- Assist in the creation of a comprehensive social media strategy that aligns with the overall marketing and business objectives.
- Partner closely with sales, service, and parts teams to drive targeted marketing campaigns, focusing on customer acquisition, retention, and product promotion.
- Develop relevant content tailored to each social media platform, with a strong focus on LinkedIn, to enhance thought leadership and engagement.
- Support the optimization of content for SEO to improve online visibility and drive traffic.
- Create content that resonates with our target audience's needs and painpoints, including clear and compelling calls-to-action to drive desired actions.
- Conduct A/B testing with varied content formats, CTAs, and targeting options to identify which methods yield the highest conversion rates.
- Collaborate with the team to design and optimize landing pages that align with social media campaigns.
- Closely monitor the performance of social media campaigns and use analytics to measure lead generation metrics.
- Develop sales enablement tools, including sales presentations, collateral, white papers, and customer success stories.
- Organize and manage internal and external events, including industry trade shows. Play a key role in showcasing our innovative solutions, engaging with customers and industry experts to enhance brand presence and foster relationships.
- Keep up-to-date with the latest trends, algorithms, and best practices for social media marketing.
**Qualifications**:
- Bachelor’s Degree in Marketing, Communications, or a related field.
- 2-4 years experience in B2B Marketing, Communications, or related roles.
- Working knowledge of Wordpress, GA4, Google search console, Canva and an eagerness to learn more.
- Nice to have: Proficiency in InDesign, Illustrator, and Photoshop.
- Strong problem solving, attention to detail, and troubleshooting skills.
- Excellent verbal and written communication, planning and organizing abilities and strong interpersonal skills.
- A team player with the ability to work independently and handle multiple projects at the same time.
What we offer:
- Flexible work schedule allowing for better work-life balance
- Employee Assistance Program for team members and their families
- Comprehensive Health and Dental plan
- Paid vacation and personal/sick time
- Retirement savings plan with company matching
- Competitive salary based on qualifications and experience
- Professional development and growth opportunities
Marmon Industrial Water is a worldwide supplier of water treatment and cooling tower equipment and Service. Our equipment is currently operating under diverse conditions in more than 30 countries on 6 continents.
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