Marketing Associate

2 weeks ago

Edmonton, Canada Future Fields Full time

**Do you have a flair for science communication? Do you want to deploy your scientific knowledge and grow your marketing skills for impact?**

**Changing the world - one fruit fly at a time.**

We’ve developed a novel insect-based expression platform that allows us to make the world’s most sustainable recombinant proteins.

**We’re unleashing the next biorevolution.**

At Future Fields, we are continually learning and evolving. We know we don’t have all the answers, but we try to ask all the questions. We believe in “failing forward” and leveraging our mistakes to help us grow. We never want our team to feel constrained by the status quo and we don’t judge ideas based on where they come from. We actively work to foster a culture of collaboration, innovation and psychological safety through transparency, structure, and open communication. We know it sounds cliche, but every employee really is a valued and equal member of the Future Fields team.

**Come find your purpose with Future Fields.**

We are a young and rapidly growing venture backed startup (with support from awesome investors including Bee Partners, Y Combinator, Toyota Ventures and Amplify Capital). We’ve even had a shoutout from Ironman himself Joining our team now means you’ll have the opportunity to shape our culture and products, to lead others, and to influence the direction of our company. Perhaps most importantly - you’ll be joining a team that is genuinely energized by this work and the meaningful potential of biotech to change the world.

**About the role**

**This role will own**:

- Content Ownership and Creation:_
- Own the end-to-end content creation process, from ideation to publication, ensuring accuracy, clarity, and adherence to our brand voice, scientific rigor, and brand style guidelines
- Strategic Content Planning:_
- Drive the development of a comprehensive content calendar that addresses key industry trends, product updates, and the informational needs of our audience
- Conduct thorough research to stay informed about industry advancements, emerging technologies, and scientific breakthroughs, integrating this knowledge into our content strategy
- Align content initiatives with overarching marketing and business objectives, contributing to the growth of our brand presence within the scientific community.
- Audience Engagement & SEO:_
- Optimize content for search engines to improve discoverability and organic traffic, leveraging your understanding of SEO best practices
- Monitor and analyze content performance metrics, making data-driven decisions to enhance engagement and refine content strategies
- Foster community engagement by participating in relevant industry forums, conferences, webinars, and social media discussions

**This role will assist by**:

- Supporting the Marketing Lead on brand strategy and marketing plans by contributing ideas and research to planning documents
- Supporting the Marketing Lead with website design updates and content
- Working with R&D, Product, Sales & Marketing, and Operations to plan and conduct effective product launches and promotion
- Supporting the Sales & Marketing team on PR and brand awareness for strategic conference planning
- Contributing marketing insights to exec and R&D teams to aid in product development prioritization
- Collaborating with the Green Committee to ensure product and service communications are aligned with internal sustainability guidelines

**This role requires** a scientific background with experience in technical writing. A proclivity for digital marketing and a working understanding of science-based businesses and B2B sales and marketing. An ability to analyze marketing data and extrapolate key learnings for future marketing campaigns. An enthusiasm for learning new things and collaborating with a diverse and interdisciplinary team. Ability to seamlessly adapt and respond to shifting priorities and objectives.

**About you**

**Must haves**
- Scientific education (MSc +), training, or industry experience that provides you with a deep understanding of life sciences, stem cells, regenerative medicine, recombinant protein production, etc.
- Technical writing experience, including research papers, white papers, and scientific publications
- Analytical skills, strategic thinking, cross-collaboration, creativity, tech-savviness, adaptability and customer-centricity
- Excellent written and verbal communication skills
- Working knowledge of SEO, website, and content engagement metrics

**Bonus points**
- A strong understanding of science-based businesses, business-to-business marketing, business-to-business sales dynamics
- Proven success in marketing content development, delivery, and/or social media campaigns
- Additional training in marketing, social media, or content creation ie. certification in social media, content development, and/or analytics

**Your future (with Future Fields)**

**Within 1 month, you will**:

- hav

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