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Brand Manager

4 weeks ago

Toronto, Canada Rogers Communications Full time

We are committed to connecting Canadians through unique partnerships, our world-class network and content Canadians love—and our innovative team is growing. We are looking for dedicated team members to join our Corporate team who have a genuine passion for making positive impacts on customers and the communities where we live and work. We have a variety of business units with exciting and meaningful work waiting for you, including Communications, HR, Legal and Corporate Affairs, Supply Chain, Finance, and Real Estate. If you are considering your next step, we have exciting opportunities waiting for you. Come build a rewarding career at Rogers and be a driving force behind our success story

The Brand Manager will be responsible for the strategy and execution of Rogers Business advertising and promotions. In this role you will ensure we communicate with our customers in a compelling and relevant way, that underscores the value and benefits of our services.

**What you'll do**:

- Translating brand elements into plans and go to market strategies
- Oversee new and ongoing marketing and advertising activities
- Securing internal approvals from key business and brand stakeholders
- Reviewing and advising media partners on media planning
- Measure and report performance of all marketing campaigns, and assess ROI and KPIs
- Managing campaign budgets and completing internal financial processes
- Subject matter expert for brand related approvals within Business
- Understanding our market position and consumer insights

**What you will bring**:

- Minimum of 3 - 5 years of Marketing experience
- Proven ability to develop brand and marketing strategies
- Must be able to work in a professional, fast-paced environment and manage ambiguity
- A passion for B2B marketing and relationship management
- Able to multitask and work independently to achieve goals and meet deadlines
- Experience in identifying target audiences and devising effective campaigns
- Excellent understanding of the full marketing mix
- Strong analytical skills partnered with a creative mind
- Data-driven thinking and an affinity for numbers
- Outstanding communication skills
- Up-to-date with latest trends and marketing best practices

Schedule: Full time
Shift: Day
Length of Contract: 12 Months
Work Location: 333 Bloor Street East (824), Toronto, ON
Travel Requirements: None
Posting Category/Function: Marketing & Marketing Communication
Requisition ID: 306141

Posting Notes: Corporate