Auto Service Marketing Analyst

3 weeks ago

Mississauga, Canada CT Corporation Full time

Reporting to the Manager, Auto Service Marketing, the Analyst is responsible for supporting the development of all auto service campaigns and programs, focusing specifically on reporting and analysis associated with them, but also assisting with the implementation of the programs. The Analyst will oversee and build out all reporting requirements (KPIs, data, format, channels, etc.), forecast and conduct in-depth analysis leveraging Co-star data to support the Senior Leadership team and teams across the organization with data-driven insights. The position is fundamental in supporting the execution of the auto service strategy, as well as assisting in building a view of the auto service customer.

At Canadian Tire we work flexibility embracing ‘Hybrid’ whereby individuals utilize a combination of working at a CTC campus and or virtually in service of outcomes. Determined by managers, decisions around work location will be made based on business and team needs and grounded in a desire to support individual well-being and personal needs. Our goal is to empower teams and individuals to make the right decisions for them, and we expect that to look different for everyone.

**What you’ll do**
- Develop all reporting requirements to properly measure and develop data-driven insights to improve all auto service programs and campaigns
- Query, extract and transform raw data from multiple data warehouses to conduct key insight and in-depth analysis of promo performance, customers, and overall auto service business
- Oversee data extracts and reporting dashboards for auto service and customer insights teams to translate complex data into actionable insights
- Support the development and assist with all elements of implementation of auto service marketing campaigns and programs
- Work on ad-hoc projects that leverage multiple aspects of data and reporting requirements that will drive informed business decisions and sales

**Who you are**

We are looking for high performing individuals who:

- Strong business acumen, including manipulating/understanding data and business case development
- Can solve for business problems by translating challenges into in-depth data analysis
- Collaborative team player with superior influencing skills, who builds relationships easily across various stakeholder groups to move initiatives forward
- Out of box thinker that strives to “get the job done”
- Ability to communicate with people at all levels of the organization in a professional and competent manner

**What you’ve done**
- Bachelor’s degree or equivalent combination of education and experience: degrees in disciplines such as Business or Marketing are preferred
- 5+ years Experience using Data Warehouse, interpreting and manipulating data to provide insights driven business recommendations
- 5+ years Experience in a Marketing setting, developing and implementing campaigns across various channels
- 3+ years Experience using the Co-star Operating System in a retail environment
- Advanced working knowledge of Microsoft Office Excel (power pivots, macro programming, etc.)
- Superior interpersonal and communication skills (both written and verbal)

**About Us**

Canadian Tire Corporation, Limited (“CTC”) is one of Canada’s most admired and trusted companies. With more than 90 Owned Brands, 1,700 retail locations, financial services, exemplary e-commerce capabilities, and exciting market-leading merchandising strategies. We dream big and work as one to innovate with purpose for our customers at every level of our business, investing in new technologies and products, and doubling down on top talent to drive the company forward. We offer competitive salaries and wages to CTC employees, as well as store discounts, supported learning through our Triangle Learning Academy, Canadian Tire Profit Sharing, and retirement and savings programs for eligible employees. As part of our enhanced flex benefits program, we offer mental health benefits in the amount of $5,000 per year for benefits-eligible employees and their families, including total well-being, and mental health tools and resources for all employees. Join us in helping to make life in Canada better through living and working our Core Values: we are innovators and entrepreneurs at our core, outcomes drive us, inclusion is a must, we are stronger together and we take personal responsibility. It is an especially exciting time to join CTC and its family of companies where career opportunities are wide-ranging Join us, where there's a place here for you.

**Our Commitment to Diversity, Inclusion and Belonging**

We are committed to fostering an environment where belonging thrives, and diversity, inclusion and equity are infused into everything we do. We believe in building an organizational culture where people are consistently treated with dignity while respecting individual religion, nationality, gender, race, age, perceived ability, spoken language, sexual orientation, a

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