Director, Marketing

6 days ago

Toronto, Canada York University Full time

**Purpose**:
Consistently ranked in the top tier of the world's best business schools and #1 in Canada, the Schulich School of Business is known for its global reach, innovative programming and the diversity of its student body, faculty, and staff. Schulich enrolls approximately 3,000 students annually in undergraduate, graduate, and postgraduate business. Located in Toronto, Canada, the School's multimillion-dollar, award-winning complex is on York University's main campus. Schulich's downtown Miles S. Nadal Management Centre is situated in the heart of the city's financial district.

With a focus on innovation, creativity and data-based decision making, the Director, Marketing and Communications (Director), is accountable for developing, championing, and implementing a vision and strategic plan for communications, marketing, and public relations in support of the research, teaching, learning and student success priorities for the Schulich School of Business. Reporting to the Executive Officer, and working collaboratively with the Dean, the Director, plays a pivotal role in shaping the global brand and reputation of the Schulich School of Business. The Director, a strategic and innovative marketing leader, is responsible for developing and implementing comprehensive marketing strategies to enhance the school's visibility, attract top-tier students, and strengthen relationships with global partners, alumni, and donors. The Director champions the development and promotion of a strong, cohesive, and effective brand identity and liaises with the Communications & Public Affairs division (C&PA) to advocate and prioritize objectives and to ensure efforts are complimentary to both Schulich School of Business and the broader University's strategic priorities.

**Education**:
Bachelors degree in a relevant discipline, such as Marketing and/or Communications.

**Experience**:
Six (6) years related experience.
Experience in marketing strategy, brand strategy, and digital marketing.
Experience in marketing and analytics technologies and platforms.
Experience in synthesizing data and insights into succinct strategies and action plans.
Four (4) years of management experience.

**Skills**:
Knowledge and understanding of marketing mix and integrated planning, strategic communications, agency management and public relations.
Knowledge of market research, visual design and production.
Knowledge of editorial and journalistic principles.
Knowledge and understanding of Canadian and international legislation, ethical standards, and policy documents relating to marketing, data collection, privacy and accessibility.
Effective communication skills including the ability to convey messages that can be understood across all levels of the organization from the ground level through the executive and board level.
Effective and highly collaborative interpersonal skills, including listening and questioning skills, and the ability to build rapport across the institution while quickly and confidently gaining respect of others.
Effective skills in leadership, coaching, talent management, and problem-solving, creating a high-performance environment.
Able to effectively build relationships, negotiate and influence, and manage change in a complex environment.
Able to adapt to change, new ideas, technology, and practices.
Effective planning, organizational and project management skills with the ability to multi-task and comprehend new information quickly and balance priorities.
Ability to exercise good judgment, initiative, and maintain confidentiality.

**Additional Notes**:
Note: Requires verification of degree(s)/credential(s)
Works within a typical office environment.
- **Compensation**:
York's CPM Compensation Framework has a salary grid consisting of 6 or 8 steps (depending on job grade) which is reviewed annually with possible adjustments, and a lump sum Performance Based Recognition Award. Employees will receive the grid adjustment and depending on performance, eligible permanent employees may move to the next step of the grid and may receive a lump sum Performance Based Recognition Award.Visit the CPM Compensation page on the HR Website to find out more about York's CPM Compensation Program.

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**York University offers accommodation for applicants with disabilities in its recruitment processes. If you are contacted by York University regarding a job opportunity or testing, please advise if you require accommodation.**
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**We are committed to enhancing our environmentally and socially responsible practices for the benefit of all members of the York community. Our long term perspective recognizes our responsibility to be innovators and to continually work as a community to reduce our ecological impact.**
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**PLEASE NOTE: Applications must be received by 11:55 pm EST on the posted deadline date, if applicable.

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