Social Media Agent
7 months ago
**Job Title**: Social Media Agent
**Department**: Marketing
**Location**: Halifax, NS
**Job Type**: Full-Time
Job Summary
Key Responsibilities
**Community Management**:
Monitor social media channels for comments, messages, and mentions.
Respond to customer inquiries and comments in a timely and professional manner.
Foster positive interactions and build relationships with our online community.
**Campaign Management**:
Assist in the planning and execution of social media campaigns and contests.
Collaborate with the marketing team to align social media content with overall marketing strategies and goals.
Track and report on campaign performance metrics.
**Analytics and Reporting**:
Monitor and analyze social media performance using tools like Google Analytics, Hootsuite, or similar platforms.
Provide regular reports on key metrics such as engagement, follower growth, and website traffic.
Use data to make informed decisions and adjustments to social media strategies.
**Trend Monitoring**:
Stay up-to-date with the latest social media trends, tools, and best practices.
Identify new opportunities for engagement and growth on emerging platforms.
**Qualifications**:
Excellent written and verbal communication skills.
Ability to work independently and as part of a team.
Passion for social media and staying current with industry trends.
Ability to handle multiple tasks and projects simultaneously.
Highly organized with strong attention to detail.
Creative thinking and problem-solving abilities.
Strong understanding of social media platforms and their respective audiences.
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