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Associate Director/director, Programmatic
2 months ago
**About Klick Health**
**Overview**:
The Associate Director/Director, Programmatic will play a key role in Klick’s Media team, working to enhance, expand, and innovate Klick’s programmatic offering. This role demands a strategic thinker with hands-on expertise, who will oversee projects from start to finish and manage a dynamic team, ensuring quality client service, flawless campaign execution, and continuous team development.
**Key Responsibilities**:
- Strategic Leadership: Shape and execute programmatic media strategies aligned with client goals, with a focus on healthcare and pharmaceutical markets advertisers.
- Campaign Oversight: Analyze performance, drive strategic optimizations, and maintain high standards in programmatic and display media operations across several clients.
- Client Partnership: Act as the primary point of contact for client marketing teams and internal stakeholders, delivering programmatic media insights and recommendations that support client objectives and foster account growth.
- Team Management: Mentor and manage a team of junior programmatic traders, enhancing their skill sets and ensuring a positive, collaborative team environment.
- Innovation & Development: Identify new programmatic opportunities, develop a testing framework, and share insights on evolving best practices across the agency.
- Operational Excellence: Implement efficient processes and quality control measures, aiming to streamline workflows and optimize resource use across campaigns.
- Performance & Accountability: Lead by example, instilling a culture of high performance, accountability, and continuous improvement.
**Qualifications**:
- 7+ years in programmatic advertising, with 3+ years in client-facing roles.
- Extensive knowledge of the DSP and SSP landscape
- Experience leveraging these platforms for precise audience targeting and segmentation.
- Previous hands on keyboard expertise in platforms such as The Trade Desk, Nexxen, Yahoo, and GoogleAds.
- Experience in executing and managing campaigns across channels such as CTV, OLV, Display, Rich Media, Audio, and more
- 3+ years managing hands on keyboard teams, including recruitment, talent development, and performance management.
- Strong operational understanding of key programmatic elements like brand safety, ad viewability, and fraud prevention.
- Analytical, detail-oriented, and skilled in Excel, Word and PowerPoint.
- BA degree
- Strong Leadership and Communication Skills: Capable of motivating teams, presenting complex data insights to stakeholders, and fostering cross-departmental collaboration.
- Strong Understanding of Emerging Trends and Technologies in Programmatic: Awareness of the latest trends (e.g AI-driven targeting, cookieless capabilities)
- Strong Leadership and Communication Skills: Capable of motivating teams, presenting complex data insights to stakeholders, and fostering cross-departmental collaboration.
- Background in an agency or in-house programmatic team, demonstrating a comprehensive understanding of programmatic strategies and processes.
**Preferred Experience**:
- Working with healthcare or pharmaceutical brands.
- Managing large-scale campaigns in the US market
- Collaborating in multi-agency or remote resource settings.
This position offers a unique opportunity to work for a leading independent healthcare agency, handling significant budgets and contributing to a high-performing team. We seek a proactive, confident leader capable of immediate impact, driving innovation, and fostering team success.
LI-Hybrid #LI-JP1
- Klick is consciously creating a culture where everyone can thrive and grow in their careers. We believe that our best work comes from our diverse backgrounds, perspectives, and skills. We strongly encourage members of historically underrepresented communities to apply, including Black people, Indigenous peoples, and other people of colour, people with disabilities, people from gender and sexually diverse communities and people with intersectional identities._
