Social Media Specialist
2 weeks ago
Social Media Specialist
**Responsibilities**:
- Develop, execute and support an SEO/SEM strategy.
- Leverage your expertise to optimize both traffic and conversion rates for our customers.
- Perform ongoing keyword discovery, expansion and optimization.
- Support our product roadmap, ensuring tha SEO best practices are properly implemented during the development process.
- Work across departments to ensure SEO considerations are accounted for in the content creation process.
- Stay on top of latest trends to ensure our website is always one step ahead of the competition.
- Maintain a unified brand voice across different social media channels.
- Help with copywriting and correspondence.
- Conduct ongoing audits to track progress presenting your findings to management and refining your strategy accordingly.
- Develop and execute results driven social media strategy and initiatives.
- Plan, create, optimize and scale campaigns across all paid marketing channels as well as test and experiment with new advertising channels.
**Qualifications**:
- Critical thinking and strong analytical skills, with a passion to use data to inform decisions
- Strong written & verbal communication skills
- Proficient with a variety of website analytics tools
- Working knowledge of HTML, CSS and JavaScrip development and constraints
**Requirements**:
- Relevant education in Marketing and Communication (i.e. Bachelor of Commerce/Arts, Diploma in Business/Marketing and or Social Media)
Ability to work independently and within a team atmosphere
Strong analytical and critical thinking skills
Strong communication and presentation skills
**Note: Please include a portfolio or examples of previous work when applying.**
This is an exciting opportunity for a creative individual who is passionate about social media marketing. Join our team and help us elevate our brand presence across various digital platforms.
**We are an equal opportunity employer.**
**Job Type**: Part-time
Part-time hours: 20 per week
**Salary**: From $16.75 per hour
Work Location: In person
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