Paid Search Manager

2 months ago

Toronto, Canada BoomerangFX Full time

**Why BoomerangFX?**

BoomerangFX was recently recognized by the Deloitte Fast 500 program as the 5th fastest growing technology company in Canada and the 50th fastest growing company in North America. We specialize in offering healthcare SaaS solutions offering integrated clinic practice management software, digital marketing and e-learning solutions to the private healthcare industry. We serve specialized industry segments spanning Aesthetic Medicine, Cosmetic Surgery, Optometry, Ophthalmology, Women’s Health and Holistic Wellness.

Our company is well-funded by international private equity. We have a market opportunity that is rare in its scale, recession resilient and powered by a strong business model with an impressive leadership team. Trusted by a growing community of healthcare professionals across North America, our product delivers the only cloud-based SaaS solution for private healthcare practices integrating the advanced clinic workflow management tools, electronic medical records (EMR), accounting, data analytics, digital advertising, lead generation and e-learning in a single user-friendly solution. This unique feature-rich practice management solution is supported by advanced Machine Learning and designed to help our clients succeed in the marketplace.

BoomerangFX is expanding rapidly across North America and international markets including Australia, Germany, France, the UK, and Latin America with industry-leading technology that is helping to modernize private healthcare practices

**WHAT YOU OFFER**
- Experience in Google Ads management, automated bidding, ML/AI, tracking, reporting and tactics for improvement.
- 3+ years of Google Ads (primary), Facebook and Remarketing. Preference to Lead Generation, not e-commerce, and proven quantitative results, e.g., 50% decrease in CPL, 25% higher conversion rates.
- Experience with A/B testing is required
- Proven experience using Facebook ads for B2C within healthcare industry, a plus.
- Experience with programmatic ad placements is beneficial or running brand campaigns.
- Strong organizational skills to effectively manage promotional deadlines, approvals, and pending tasks.
- Knowledge and appreciation of the cosmetic industry.
- Ability to create and optimize digital assets (text ads, responsive display ads and video ads) using templates.
- Proven success in driving quality B2C traffic, increasing consumer interest and growing revenue for clients.
- Balancing a portfolio of clients across multiple platforms while maintaining budget thresholds.
- Basic understanding of online medical policies, copyright and privacy laws.

**WHAT YOU WILL BE DOING**
- Monitor KPI performance frequently to lead the necessary optimizations and account performance.
- Coach and collaborate your experience and ideas across a team of specialists.
- Develop error-free original copy with relevant imagery, videos, etc. for display media.
- Grow revenue through lead generation through the lowest cost-per-lead media.
- Generating quality leads and measuring the ROI.

**WHAT WE OFFER**
- You will be supported with professional development and continual training
- Opportunity to join a growing company where you can elevate your career and have fun
- Great compensation package

This role is ON-SITE at 6701 Financial Drive, Mississauga, L5N7J7.

**Job Types**: Full-time, Permanent

Pay: $60,000.00-$65,000.00 per year

Additional pay:

- Bonus pay

**Benefits**:

- Extended health care
- On-site parking
- Paid time off

Schedule:

- 8 hour shift

Application question(s):

- This role is ON-SITE in Mississauga, ON. Are you able to commute daily?
- Do you have experience working with agency and/or with brand?
- Are you legally authorized to work in Canada?
- This job requires someone to start immediately. Can you start immediately?

**Experience**:

- Facebook Advertising: 5 years (preferred)
- Google Ads: 5 years (preferred)
- North American: 5 years (required)
- PPC ads: 5 years (preferred)

Work Location: In person

  • Paid Search Strategist

    3 days ago

    Toronto, Canada Critical Mass Full time

    The Paid Search Strategist is responsible for managing the creation, execution and optimization of Paid Search accounts, holistically integrating SEO, and acting as the day to day Paid Search contact to all assigned clients. This individual provides expertise in campaign optimization and setup, works with the Search Supervisor to develop strategic guidance,...

  • Paid Search Manager

    7 months ago

    Toronto, Canada Hard Rock Digital Full time

    **What are we building?** Hard Rock Games is a team focused on becoming the best omni channel, free-to-play gaming company in the world. We’re building a team that resonates passion for learning, operating, and building new products and technologies for millions of gamers. We care about each customer's interaction, experience, behavior, and insight and...

  • Paid Search Specialist

    7 months ago

    Toronto, Canada G Adventures Full time

    About Us G Adventures is the world’s largest small-group adventure travel company and we’ve been making epic travel memories happen on all seven continents for over 30 years. Our mission is simple: to change lives through travel. And not just our travelers’ either. Since day one, our tours have been built to establish meaningful relationships with...

  • Marketing Manager

    7 days ago

    Toronto, Canada Swoon Full time

    Marketing Manager - Paid SearchLocation: Toronto, ONDuration: 12-Month Contract (Maternity Leave Coverage)Pay: T4: $55.17/hrINC: $61.54/hrAbout the RoleJoin the Digital Acquisition team for one of our clients, where they develop and manage digital advertising campaigns across paid and organic search, social, programmatic display, and affiliates/partners. We...

  • Marketing Manager

    4 days ago

    Toronto, Canada Swoon Full time

    Marketing Manager - Paid Search Location: Toronto, ON Duration: 12-Month Contract (Maternity Leave Coverage) Pay: T4: $55.17/hr INC: $61.54/hr About the Role Join the Digital Acquisition team for one of our clients, where they develop and manage digital advertising campaigns across paid and organic search, social, programmatic display, and...

  • Marketing Manager

    4 days ago

    Toronto, Canada Swoon Full time

    Marketing Manager - Paid SearchLocation: Toronto, ONDuration: 12-Month Contract (Maternity Leave Coverage)Pay: T4: $55.17/hrINC: $61.54/hrAbout the RoleJoin the Digital Acquisition team for one of our clients, where they develop and manage digital advertising campaigns across paid and organic search, social, programmatic display, and affiliates/partners. We...

  • Paid Search Manager

    7 months ago

    Toronto, Canada Dentalcorp Canada Full time

    Who You Are You are a service-oriented, innovative professional who is excited to work for a fast-growing company that enables the best to be even better. You will own and manage the dentalcorp SEM channels to improve patient acquisition through account setup, bidding tactics, targeting, ad copy, and landing page optimization for corporate and practice...

  • Account Manager, Paid Search

    3 days ago

    Toronto, Canada GroupM Nexus Full time

    **Account Manager - Paid Search** As the Paid Search Account Manager, you will be responsible for the day-to-day management of a client's digital paid search initiatives. This includes developing strategy and managing the execution of search marketing campaigns based on the client's business objectives. **Key Responsibilities**: - Create, manage and...

  • Paid Search Specialist

    6 months ago

    Toronto, Canada Pala Interactive Full time

    **Pala Interactive** is a full-service, real-money and social gaming technology provider and operator which caters to both B2B and B2C markets. Pala offers a full spectrum of games across all distribution channels (web, download, tablet & smartphone). In Canada, they offer sports betting and casino games. In the US, they offer casino, bingo, and poker...

  • Marketing Manager

    3 days ago

    Toronto, ON, Canada Swoon Full time

    Marketing Manager - Paid Search Location: Toronto, ON Duration: 12-Month Contract (Maternity Leave Coverage) Pay: T4: $55.17/hr INC: $61.54/hr About the Role Join the Digital Acquisition team for one of our clients, where they develop and manage digital advertising campaigns across paid and organic search, social, programmatic display, and...

  • Marketing Manager

    3 days ago

    Toronto, ON, Canada Swoon Full time

    Marketing Manager - Paid Search Location: Toronto, ON Duration: 12-Month Contract (Maternity Leave Coverage) Pay: T4: $55.17/hr INC: $61.54/hr About the Role Join the Digital Acquisition team for one of our clients, where they develop and manage digital advertising campaigns across paid and organic search, social, programmatic display, and...

  • Paid Search Specialist

    7 months ago

    Toronto, Canada Hootsuite Full time

    We're looking for a Paid Search Specialist to help us manage our paid search campaigns. You'll be working on global search and performance max campaigns as part of the SEM Team. **WHAT YOU'LL DO**: **Campaign Planning and Setup**: - Strategically plan and set up targeted advertising campaigns to maximize efficiency and effectiveness. - Ensure campaigns are...

  • Marketing Manager

    6 days ago

    Toronto, Ontario, C6A, Ontario, Canada Swoon Full time

    Marketing Manager - Paid SearchLocation: Toronto, ONDuration: 12-Month Contract (Maternity Leave Coverage)Pay: T4: $55.17/hrINC: $61.54/hrAbout the RoleJoin the Digital Acquisition team for one of our clients, where they develop and manage digital advertising campaigns across paid and organic search, social, programmatic display, and affiliates/partners. We...

  • Manager 1, Marketing

    4 months ago

    Toronto, Canada Intuit Full time

    **Overview**: The Performance Marketing team at QuickBooks Canada is primarily responsible for driving website traffic, increasing web-signups, maximizing ROI & improving customer experience overall. The Holistic Search Team is part of the Performance Marketing team and manages Earned (SEO) and Paid Search channels (Text, Shopping & PMax) on external search...

  • Manager 1, Marketing

    5 months ago

    Toronto, Canada Intuit Full time

    **Overview**: The Performance Marketing team at QuickBooks Canada is primarily responsible for driving website traffic, increasing web-signups, maximizing ROI & improving customer experience overall. The Holistic Search Team is part of the Performance Marketing team and manages Earned (SEO) and Paid Search channels (Text, Shopping & PMax) on external search...

  • Account Coordinator, Paid Search

    7 months ago

    Toronto, Canada GroupM Nexus Full time

    **Account Coordinator, Paid Search Role**: Account Coordinators have the opportunity to join the dynamic world of Search Engine Marketing and assist in implementing, analyzing and optimizing client’s campaigns. This is a great opportunity to join the Search Engine Marketing team at Mindshare, working in a fast paced and dynamic environment, driving the...

  • Associate, Paid Search

    7 days ago

    Toronto, Canada Other.™ Full time

    Other. is raising the bar in the Canadian advertising industry, setting a new standard for accountability, transparency, and opportunity for the people on our team and the clients that we serve. We are a privately owned Toronto-based team of 40, led by a small leadership group with backgrounds from large advertising agency networks. Having been appointed to...

  • Associate, Paid Search

    4 days ago

    Toronto, Canada Other.™ Full time

    Other. is raising the bar in the Canadian advertising industry, setting a new standard for accountability, transparency, and opportunity for the people on our team and the clients that we serve. We are a privately owned Toronto-based team of 40, led by a small leadership group with backgrounds from large advertising agency networks. Having been appointed to...

  • Associate, Paid Search

    4 days ago

    Toronto, Canada Other.™ Full time

    Other. is raising the bar in the Canadian advertising industry, setting a new standard for accountability, transparency, and opportunity for the people on our team and the clients that we serve. We are a privately owned Toronto-based team of 40, led by a small leadership group with backgrounds from large advertising agency networks. Having been appointed to...

  • Associate, Paid Search

    3 days ago

    Toronto, ON, Canada Other.™ Full time

    Other. is raising the bar in the Canadian advertising industry, setting a new standard for accountability, transparency, and opportunity for the people on our team and the clients that we serve. We are a privately owned Toronto-based team of 40, led by a small leadership group with backgrounds from large advertising agency networks. Having been appointed...