Loyalty & Consumer Insights Analyst

3 months ago

Laval, Canada Ardene Full time

**Location Details**: Head Office

**PostalCode**: H7X 4G8

**Category**: Corporate

**Requisition Number**: 16560-ECOM-10-31-24

**Date Opened**: October 31, 2024

**Number of Openings**: 1

**Job Type**: Permanent

**Pay Class**: Full Time

**Education**: Bachelor's Degree

**Career Level**: Experienced

**Who We Are**:
**Hey, we're Ardene**

We believe that fashion shouldn’t be exclusive or intimidating - it should be celebrated with youthful confidence and fearless enthusiasm. Our journey is ongoing in this new era of retail, as we focus more than ever before on customer experience and sustainable practices.

We also take employee wellbeing and personal growth to heart. Our teams focus on driving initiatives in the area of mental health, diversity & inclusion, engagement and recognition. This includes our many mindfulness programs too, so our teams can create meaningful connections, lead with intention and kindness, and be their best selves at work and in their lives.

**Want to learn more about Life at Ardene?** Check out our careers site for the latest updates & read one-on-one personal interviews with team members from across Ardene.

**Description**:
WHO YOU ARE:
Reporting to the Loyalty & CRM Director, the Loyalty & Consumer Insights Analyst will be responsible for the extraction, manipulation & interpretation of customer data from our data warehouse as well as various systems (Oracle database, SQL Server, Salesforce Marketing Cloud, Loyalty platform, Google Analytics,). They will be critical in helping to build a customer and data centric culture, with the objective of delivering actionable customer-level insights (customer journey, lifecycle & LTV, churn / retention, segmentation/clustering,) to improve business decisions and increase customer lifetime value. Responsibilities include, but are not limited to:

- Extract, manipulate & interpret data from our data warehouse and various systems (Oracle database, SQL server, Salesforce marketing cloud, Other Cloud Platforms, Google Analytics, Loyalty Platform,) using mainly SQL language
- Ideate, plan, execute, analyze & present (storytelling) insights from customer level analytics to our internal stakeholders: acquisition, customer lifecycle, retention/ churn analysis, cohort analysis, customer journeys, segmentation / clusters, geographical analysis, store / online shopper, etc
- Support with reporting and dashboard creation to automate, track and visualize metrics and results
- Support with additional business analytics and insights including loyalty program performance, digital performance, consumer survey results, etc
- Ongoing QA & validation of the data being used in reports and analyses (with source systems), as well as the insights being derived to ensure accuracy and reliability
- Participate in the ongoing maintenance and improvement of the data warehouse, including data cleansing and ensuring data accuracy (collaborate with IT/3rd party when necessary)
- Provide support on special projects and analytics as needed

WHAT YOU’LL NEED:
**Education**
- Bachelors degree with a focus in statistics, computer science, or mathematics or related quantitative field

**Experience**
- 2-5 years experience as an analyst (analysis, data extraction/manipulation, insights)
- Loyalty program / customer insights experience an asset
- Retail experience an asset

**Skills Technical**:

- Experience with statistical and data manipulation language (strong SQL required)
- Experience working with and analyzing large data sets to deliver actionable business insights
- Proficiency with Microsoft Office Suite required, including advanced Excel functions
- Experience translating data and insights into a simple and visualized story/presentation (Google data studio, slides, powerpoint)

**Competencies**:

- Bilingual (French and English)
- Strong understanding of database structures
- Adept and proactive problem solver
- Strong organizational skills
- High attention to detail and commitment to high quality work
- Strong analytical & data mining skills
- Strong communication skills (presenting + visualizing)
- Ability to work independently as well as part of a multi-disciplinary team

GROW WITH US

We’re pretty proud to say that everything we do starts with our people - whether it’s in-store or at the head office. From sales associates and store leadership; dedicated in-house apparel and design teams; marketing, brand, and digital experts; stylists, photographers, and graphic designers; all the way to store concept and operations. We do it all. Ardene is truly a creative hub that is second to none.

Be part of a fun, dynamic and energetic team Join our team and begin your career at one of North America’s top retail chains

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