Marketing Specialist
7 months ago
**Marketing Specialist**
***About Allnorth**
***
**BIG ENOUGH TO KNOW HOW, SMALL ENOUGH TO KNOW YOU**
Allnorth is a multi-disciplinary engineering, project delivery, and construction services company. We provide smart and practical project solutions to clients in the metals and minerals, energy and renewables, fiber and chemicals, and infrastructure sectors. With offices across Canada, and into the US and Mexico, we continue to grow***
Our team is our most valuable asset, and a triple bottom line (TBL) philosophy is at the heart of our business. It takes a talented, motivated and empowered **team** to delight our **clients**, driving **profitability** for all parties. When it comes to guiding principles, safety is part of our DNA, we are committed to building and nurturing Indigenous relationships, we support our communities, and we recognize the importance of environmental stewardship.
Join the Allnorth team as our next **Marketing Specialist** and be a driving force behind our company's growth across North America. This role is essential to not only attracting clients but also building our team. Whether it's spearheading digital campaigns, developing compelling content, or managing event planning and traditional marketing strategies, your expertise will be instrumental. Collaborate with skilled colleagues across divisions to craft and implement strategic marketing plans. Whether you're in one of our offices or working remotely, your impact will be felt across our entire organization.
***A Day in the Life**
- Drive the execution of marketing tactics in sync with our 5-year strategic plan, including digital marketing, content creation, social media, graphic design, and more.
- Craft and refine content across marketing channels, ensuring it aligns with our voice and strategy.
- Build robust relationships internally and with external vendors for impeccable marketing program execution.
- Analyze marketing performance metrics and suggest strategy improvements.
- Oversee corporate branding efforts and uphold brand standards.
- Manage our library of marketing materials, ensuring a unified and professional brand presence.
- Innovate business-specific communication strategies to enhance our corporate visibility.
**What You’ll Bring to the Team**
- Bachelor’s in Business, Marketing, Communications, or related field with 5+ years in the domain.
- Prior experience in the engineering, architecture, or construction sector is a plus.
- Expertise with Microsoft 365
- Familiarity with Wordpress, Hubspot, Salesforce, or similar platforms.
- Proficiency in crafting engaging social media campaigns.
- Experience in coordinating industry events and creating diverse content from blogs to whitepapers.
- A knack for design with experience in tools like Canva and Adobe Creative Suite.
- Data-driven approach to evaluating marketing strategies and suggesting refinements.
- Exceptional relationship-building skills with diverse stakeholders.
- Strong project management abilities, ensuring timely execution of marketing initiatives.
- Prior involvement in branding efforts, ensuring consistency across communication channels.
- Adept at supporting business development initiatives from sales packages to tradeshows.
- Skilled in market research to back business development efforts.
- A growth mindset, always seeking knowledge about industry advancements and innovative marketing techniques.
**What’s in it for you?**
We believe that a happy and fulfilled team leads to exceptional results, which is why we offer a range of perks designed to support your well-being, career growth and community engagement.
- Work schedule and location are flexible, allowing for better work-life balance
- Comprehensive benefits package includes extended health and dental coverage and RRSP matching
- Employee Assistance Program for team members and their families
- A culture of respect and inclusivity fosters long term relationships and a team atmosphere
- Professional development and growth opportunities
- Team Member Referral Program
- A paid “Volunteer Day” away from work to support the community
- Monthly “Lunch & Learn” sessions
- Opportunities to bond with other team members, have fun and make a difference through involvement in social and safety committees, as well as fundraising and community support initiatives (e.g. Movember, Pi Day, Food Banks, Women’s Shelters, Ronald McDonald House, Earth Day clean ups, etc.).
**WE TAKE CARE OF YOU SO YOU CAN TAKE CARE OF OUR CLIENTS**
In joining us you’ll face rewarding, career-developing challenges that enable you to contribute to our clients’ successes, and despite how much we grow, you’ll never be just a number, but rather a vital member of the Allnorth Team.
Engage with us at Allnorth and be empowered to enrich people’s lives, including your own.
Allnorth is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race
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