Associate Creative Director

2 weeks ago

Toronto, Canada Knix Full time

**About You**:

- You’re a first-principle thinker and creative problem solver, transforming obstacles into opportunities.
- You start with the user’s perspective, driven by curiosity about their needs, challenges, and the stories that connect them to Knix.
- You’re a strong conceptual thinker with an exceptional eye for detail, skilled in visual storytelling, typography, photography, layout, and color theory.
- You’ve mastered the principles of digital art direction and graphic design, excelling in branding, video production, illustration, and photography.
- You’re passionate about design and fashion, staying on top of industry trends, cultural movements, and competitive landscapes.
- You strike a balance between creativity and execution, meeting deadlines and budgets while delivering exceptional results.
- You’re an effective communicator who values openness, collaboration, and fostering creativity within your team.
- Above all, you’re energized by the Knix mission, and you’re ready to elevate our creative function to new heights.

**The Opportunity**:

- Drive the strategic direction and production of creative assets, from concept to execution, delivering solutions that generate buzz and achieve business goals.
- Ideate and lead (where applicable) creative productions/shoots, making decisions on shot lists, props, budgets, and models to ensure impactful, on-brand campaigns.
- Partner with graphic designers, art directors, copywriters, producers, and stakeholders across Retention Marketing, Brand Marketing, Content, Retail Marketing, and Community to deliver cohesive, standout creative.
- Continuously refine and extend Knix’s visual identity, drawing inspiration from customer insights, cultural trends, and contemporary design.
- Elevate brand storytelling through video, animation, illustration, and user-generated content, ensuring a unified and compelling brand narrative.
- Provide guidance and constructive feedback to nurture your team’s growth and ensure the highest standard of creative output.
- Source and oversee freelance designers, animators, and video creators, providing direction to achieve exceptional results.

**Qualifications**:

- 7+ years experience with established brands, including building design systems and crafting strong visual identities.
- A BFA, BS, or MFA in Graphic Design or related field, or equivalent professional experience.
- Mastery of Adobe Creative Suite, Figma, and other industry-standard design tools.
- A standout portfolio showcasing your ability to direct and design forward-thinking creative within a brand style that drives engagement and delivers results.
- Proven ability to absorb briefs, understand audiences, build compelling visions, and execute swiftly.
- A strong sense of aesthetics and the ability to provide thoughtful feedback to push creative boundaries.
- Demonstrated expertise in conceptualizing and directing e-commerce, lifestyle, and product photography.
- Deep understanding of branding, photography, design, video, and cultural trends.

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