Omnichannel Manager

2 weeks ago

Markham, Canada Kenvue Full time

**OmniChannel Manager**-2307004534W

Description

Kenvue, part of the Johnson & Johnson Family of Companies (Kenvue), is currently recruiting for:
Omnichannel Manager

This position reports into the Health Care Professional Business and is based at Markham, Canada

**Who we are**

At Kenvue, part of the Johnson & Johnson Family of Companies, we believe there is extraordinary power in everyday care. Built on over a century of heritage and propelled forward by science, our iconic brands—including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON’S® and BAND-AID® —are category leaders trusted by millions of consumers who use our products to improve their daily lives. Our employees share a digital-first mindset, an approach to innovation grounded in deep human insights, and a commitment to continually earning a place for our products in consumers’ hearts and homes.

Join us in shaping our future-and yours. Watch us here.

**What will you do**

The Omnichannel Manager is responsible for scaling and adoption of a Healthcare Professional (HCP) Omnichannel Marketing model that is prioritized as one of the critical growth drivers for our Canadian Consumer Health business. You will leverage capabilities of internal HCP digital platforms to enable our brands to build and reinforce their competitive points of difference with HCPs by fully leveraging science, data and insights to engage in a meaningful way. This work will have a direct impact on HCPs and the significant conversations they provide in support to their patients. In this role, you will interact with marketing, technology and the North American Consumer Experience Organization to implement and optimize the HCP omnichannel ecosystem for Canada.

Key Responsibilities***
- Ownership for the Canada Academy Plus site as the central hub for HCP customer relationship management (CRM) driven content engagement and CRM program acquisition
- Lead optimization of digital strategy and precision journey evolution; in co-ordination with marketing managers to deliver dynamic personalized content and data logic to drive HCP engagement within Academy Plus
- Lead CRM program acquisition strategies via digital media as well as via conversion of offline in-person touchpoints to digital engagement
- Connect with North America/Global teams to use newest capabilities to continuously improve CRM personalization and performance
- Develop, implement and embed new agile ways of working with internal and agency teams in support of the HCP Omnichannel Marketing model
- Lead with data to translate CRM and website marketing metrics into actionable insights and recommendations to optimize the omnichannel ecosystem and user experience
- Support operational processes for professional marketing team to strengthen execution

Qualifications

**What we are looking for**

Required Qualifications
- A minimum of a Bachelor's degree
- A minimum of 6 years of related experience
- Knowledge of digital marketing strategies
- Strong analytics and problem-solving skills
- Experience within CRM, Precision Marketing or Omnichannel Marketing and Capabilities
- Effective communication skills and the ability to work cross-functionally in a highly collaborative environment
- Ability to influence and manage projects across teams
- A self-starter with entrepreneurial mindset and desire to learn while shaping

Desired Qualifications
- An Advanced Degree in business, marketing or analytics
- Experience within healthcare professional marketing
- Experience within Google Analytics, Salesforce Marketing Cloud or other automated marketing systems
- Passion for digital marketing, tech trends and independent learning

**What’s in it for you**
- Competitive Benefit Package
- Paid Company Holidays, Paid Vacation, Volunteer Time, Summer Fridays & More
- Learning & Development Opportunities
- Employee Resource Groups

Diversity and inclusion are central elements of the shared culture across the Johnson & Johnson Family of Companies. Attracting, developing and retaining a workforce that reflects the diversity of our customers and communities is essential to our success. We are committed to providing a respectful, inclusive and accessible work environment where all employees have the opportunity to achieve their potential.

Primary Location NA-CA-Ontario-Markham

Organization Johnson & Johnson Inc.

Travel Yes, 10 % of the Time

Job Function Digital Marketing

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