Client Solutions Analyst, Digital Marketing

3 weeks ago

Toronto, Canada Kepler Group Full time

Kepler executes engineered marketing, where every message and ad delivered helps create a more personalized and productive relationship between brands and their consumers. We do this by acting as clients' agency of record, as their in-house team, or some hybrid of the two - and by harnessing data and technology across all paid digital media and data-driven CRM channels.

Kepler prides itself on being a great place to work. In fact, we're proud to share that AdAge recognized Kepler among the Best Place to Work in 2022, validating our investment in our team and our clients.
- We're transparent with our employees. You'll hear updates on company financials, how we're performing against bonus goals, and how we're responding to challenges we face.
- We're growing. For you, that means unparalleled growth opportunities and a role in shaping the direction of the company.
- We're fun. You'll work with and learn from the smartest people in the industry and have a blast doing it.

As a Client Solutions Analyst, you will take ownership of digital marketing campaigns from start to finish. Collaborating directly with clients and teammates to successfully execute the media planning, launch, optimization, and analysis of campaigns. You'll need outstanding problem-solving skills, strong technical aptitude, an instinct to use data, and great communication skills to excel as an analyst.

What You Will Do:

- Become an expert in leveraging digital media channels for maximum impact - including display (banner ads), search (Google, Yahoo/Bing), social (Facebook, Twitter, Pinterest) and online video (Hulu, YouTube), among others
- Work directly with clients, platform partners, and internal teams to understand business and marketing goals, leveraging analytics to advance these goals
- Provide input and guidance around campaign design and innovation in support of client business objectives
- Launch and actively optimize and manage campaigns across trading platforms
- Contribute to weekly, monthly, and annual client insights and strategy reports; contribute to all aspects of ongoing program analysis
- Lead day-to-day client & partner communications
- Manage projects across multiple internal & external stakeholders, helping to prioritize efforts and guide progress
- Understand and comply with company best practices

Desired Skills and Experience:

- Bachelor's degree
- Strong interest and/or experience in marketing and client services, ideally in digital media (display, social, video and search)
- Strong analytical skills, and comfort with MS Excel, data analysis and internet technologies
- Excellent listening and communication skills with strong ability to create and build relationships
- Ability to self-manage, juggle multiple priorities, and pay strong attention to details
- Ability to contribute to fast-paced, entrepreneurial, team-based environment

Main Responsibilities:
Campaign Management and Optimization
- Own management of campaigns across various platforms (i.e. Paid Search, Paid Social, Programmatic Display, Native, Video/Audio, etc.) including:

- Manage daily spend to be in line with daily and monthly budget targets
- Perform daily optimizations to ensure campaigns meet client's target KPIs (i.e. manual bid adjustments or algorithm adjustments for automated bidding)
- Ensure campaign quality (i.e. appealing ad disapprovals, troubleshooting errors, monitoring ad fraud, etc.)
- Use platform management tools to manage budgets, bids, keywords, ad groups/ad sets, ads, etc.
- Ad Optimization: conduct analyses and identify opportunities for new ad creation and regular A/B testing
- Monitor and analyze competitor activity through competitor monitoring technology and provide key insights and trends to internal team and external clients
- Own vendor relationships to identify areas of opportunity within platforms to improve overall program
- Identify, research, and propose new testing and optimization ideas to drive campaign performance

Reporting
- Create and ensure accurate reporting to account/client specifications & KPI's
- Monitor & analyze data, via daily, weekly, monthly reports, or on an ad hoc basis to drive optimization decisions and effectively manage performance
- Ensure client accounts are maintaining performance against primary KPIs
- Formatting QA for all client deliverables to ensure brand guidelines are met and all deliverables are shared with no errors in data, spelling, grammar, etc.
- Work with your team to formulate and present performance insights to clients on a weekly, monthly, and quarterly basis

Analysis
- Interpret and share performance reporting data for clients on a regular/ ad-hoc basis
- Pull and format data for client facing performance reports and optimization readouts
- Conduct regular platform "deep-dives" to understand changes in performance and identify primary causes (i.e. changes in ad costs, shifts in spend allocation, changes to conversion rates, etc.)
- Generate initial insights for perfo

  • Digital Marketing Solutions Expert

    5 days ago

    Toronto, Ontario, Canada Elite Digital Inc Full time

    Transforming Business Success through Strategic Digital MarketingAt Elite Digital Inc., we're seeking a skilled Digital Marketing Solutions Expert to join our team. As an experienced professional in the field, you'll play a pivotal role in developing and managing client relationships, driving business growth, and delivering innovative digital marketing...

  • Digital Client Solutions Lead

    2 days ago

    Toronto, Ontario, Canada Tbwa ChiatDay Inc Full time

    About UsKepler is a leading provider of engineered marketing solutions. We help brands create personalized and productive relationships with their consumers by leveraging data and technology across all paid digital media and CRM channels.Our team owns client relationships, leading communication of strategic guidance and ensuring internal teams meet and...

  • Digital Marketing Strategist

    12 hours ago

    Old Toronto, Canada Engine Digital Full time

    About the RoleWe are seeking a highly skilled Digital Marketing Strategist to join our team at Elite Digital. This is an exciting opportunity to work with a talented group of professionals and contribute to the success of our clients.Key ResponsibilitiesDevelop and execute strategic marketing plans that drive results for our clients.Manage multiple client...

  • Digital Marketing Specialist

    2 weeks ago

    Toronto, Canada Napkin Marketing Inc. Full time

    ABOUT US napkin marketing is a boutique digital marketing and web design agency that believes in thinking big, working hard and having fun while creating dynamic solutions for our clients. We are currently looking for a vibrant, detail oriented and creative Marketing Specialist who will manage our clients’ projects in web development, search, social and...

  • Digital Marketing Manager, eCommerce

    5 days ago

    Toronto, Ontario, Canada Elite Digital Inc. Full time

    Job Description Job Description Salary: TRANSFORM IDEAS INTO IMPACT AT ELITE DIGITALImagine being part of a visionary team where your contributions directly shape the digital landscape and drive tangible business success. At Elite Digital, we don't just adapt to digital trendswe spearhead them. Join our group of forward-thinkers and industry leaders as we...

  • Digital Marketing Analyst

    22 hours ago

    Toronto, Canada Insight Global Full time

    Required Skills & Experience • Experience working on paid media campaigns, and tracking ad performance • Experience working on Google Cloud Platform • Experience working on marketing platforms like CM360 and SA360 (for report and data pulling) • Strong SQL and PowerBI experience • Able to take Ownership of assigned projects • Good communication...

  • Digital Marketing Account Supervisor

    5 days ago

    Toronto, Ontario, Canada Elite Digital Inc. Full time

    Job Description Job Description Salary: TRANSFORM IDEAS INTO IMPACT AT ELITE DIGITALImagine being part of a visionary team where your contributions directly shape the digital landscape and drive tangible business success. At Elite Digital, we don't just adapt to digital trendswe spearhead them. Join our group of forward-thinkers and industry leaders as we...

  • Digital Marketing Account Manager

    3 weeks ago

    Toronto, Canada Elite Digital Inc. Full time

    **JOB DESCRIPTION** **A few of our proud accolades...** - Growth 400, Canada’s Fastest-Growing Companies 2019 (#80), Report on Business - Growth 500, Canada’s Fastest-Growing Companies 2019 (#101), 2018 (#87), Canadian Business - Business Excellence Award, Toronto Board of Trade - Best Consumer Website, Summit International Awards - Best Consumer...

  • Compliance Analyst

    2 weeks ago

    Toronto, Canada Secure Digital Markets Full time

    **What We Offer** At Secure Digital Markets (SDM), you can build a career in a fast-paced and growing industry. SDM is a digital asset brokerage, offering robust liquidity solutions that enable our clients to maximize their portfolio and participate in digital currency markets with greater sophistication. We have an exciting opportunity for a motivated...

  • Digital Marketing Account Manager

    5 days ago

    Toronto, Canada Elite Digital Inc Full time

    TRANSFORM IDEAS INTO IMPACT AT ELITE DIGITALImagine being part of a visionary team where your contributions directly shape the digital landscape and drive tangible business success. At Elite Digital, we don't just adapt to digital trends—we spearhead them. Join our group of forward-thinkers and industry leaders as we deliver groundbreaking digital...

  • Digital Marketing Specialist

    4 weeks ago

    Toronto, Canada Little Bear in the Forest | Digital Marketing Agency Full time

    We are Little Bear in the Forest, a digital marketing agency that strives to truly think outside of the box, and take BIG risks for all of our clients. We are looking for a full-time Junior Account Lead to join our team. If you are a digital marketing specialist with experience leading account initiatives, are detail-oriented, enjoy implementing a number of...

  • Digital Marketing Analyst

    1 day ago

    Toronto, Ontario, Canada Insight Global Full time

    Required Skills & Experience• Experience working on paid media campaigns, and tracking ad performance• Experience working on Google Cloud Platform• Experience working on marketing platforms like CM360 and SA360 (for report and data pulling)• Strong SQL and PowerBI experience• Able to take Ownership of assigned projects• Good communication skills,...

  • Client Solutions Manager

    3 weeks ago

    Toronto, Canada Kepler Group Full time

    Kepler executes engineered marketing, where every message and ad delivered helps create a more personalized and productive relationship between brands and their consumers. We do this by acting as clients' agency of record, as their in-house team, or some hybrid of the two - and by harnessing data and technology across all paid digital media and data-driven...

  • Digital Marketing Account Supervisor

    3 weeks ago

    Toronto, Canada Elite Digital Inc. Full time

    Are you an Account Supervisor looking for your next meaningful challenge? Do you have a knack for building great relationships with clients? Do you enjoy working with teams across strategy, creative, production, and media to make work even better? If you’re looking to play a big role in taking an agency forward, read below and learn more. Join us and be a...

  • Digital Marketing Account Manager

    3 weeks ago

    Toronto, Canada Elite Digital Inc. Full time

    We are looking for an experienced, enthusiastic, relationship and task focused individual who can help support our vast array of clients and industries with drive, humour, responsibility, accountability and enthusiasm! The Account Manager is responsible for developing and managing client relationships by maintaining client expectations and ensuring the...

  • Digital Marketing Analyst

    8 hours ago

    toronto, Canada Insight Global Full time

    Required Skills & Experience• Experience working on paid media campaigns, and tracking ad performance• Experience working on Google Cloud Platform• Experience working on marketing platforms like CM360 and SA360 (for report and data pulling)• Strong SQL and PowerBI experience• Able to take Ownership of assigned projects• Good communication skills,...

  • Digital Marketing Analyst

    5 hours ago

    toronto, Canada Insight Global Full time

    Required Skills & Experience• Experience working on paid media campaigns, and tracking ad performance• Experience working on Google Cloud Platform• Experience working on marketing platforms like CM360 and SA360 (for report and data pulling)• Strong SQL and PowerBI experience• Able to take Ownership of assigned projects• Good communication skills,...

  • Digital Solutions Analyst

    4 hours ago

    Toronto, Canada Canopy Growth Corporation Full time

    The Company At Canopy Growth, our mission is clear: improve lives, end cannabis prohibition, and strengthen communities. We believe that cannabis can be a force for good. We’re building a consumer-centric organization that is focused on sharing the transformational potential of cannabis with the world. We will achieve this through an innovative and...

  • Digital Marketing Performance Analyst

    12 hours ago

    Toronto, Ontario, Canada Manulife Insurance Malaysia Full time

    Job OverviewManulife is seeking a talented and skilled Performance Marketing Analyst to join its MarTech modernization team. This role is ideal for a data-driven individual who excels in a fast-paced environment and is passionate about using data to drive marketing success.The Digital Performance Marketing Analyst will work closely with the Director, Digital...

  • Digital Marketing Analyst

    4 weeks ago

    Toronto, Canada Carfax Full time

    **Join our Winning Team as a Digital Marketing Analyst** When was the last time you bragged about where you work? At CARFAX, we do it every day. Why? Because we’re proud to work for a company with a strong mission and trusted brand. We’re proud to work with people who care about what they do and work hard every day to deliver their best. We’ve created...