PPC Manager

4 weeks ago

Guelph, Canada Prosites Inc Full time

**Job Summary**

**Essential Duties**
- Define and execute PPC strategies to drive growth and increase online visibility.
- Create and optimize ad campaigns and landing pages to increase return on investment (ROI).
- Grow PPC campaigns on multiple platforms including Google Ads, Microsoft Advertising, and YouTube.
- Measure and report performance of all campaigns and assess against goals (ROI and KPIs).
- Continuously test and optimize campaigns to maximize spend.
- Lead the ideation and execution of A/B testing and conversion path optimizations to improve funnel conversion rates.
- Generate weekly and monthly reporting on all KPIs and communicate to stakeholders.
- Recommend and execute creative new growth initiatives.

**Skills and Qualifications**
- 5 years of digital marketing experience
- B2B marketing experience a plus
- In-depth knowledge of Google Ads and Microsoft Advertising
- Knowledge of analytics/tracking tools including Google Analytics and Google Tag Manager
- Experience with Salesforce and Marketo, or similar platforms
- Proficiency using Word, Excel, and PowerPoint to produce reports and presentations
- Experience optimizing landing pages and user funnels
- Leader and self-starter
- Highly collaborative
- Advanced understanding of direct marketing KPIs and ROI analysis
- In-depth data analysis and reporting skills
- Strong project management and planning skills to manage multiple projects simultaneously for seamless execution

  • Advertising Strategist

    4 weeks ago

    Guelph, Canada Prosites Inc Full time

    **Advertising Strategist Job Description** The Advertising Strategist is responsible for working directly with clients and other team members at Nifty to ensure client advertising campaigns are executed properly. You will become an expert in your assigned ad platforms and familiar with others offered by the team. The platforms include Google ads (PPC), Bing...

  • Advertising Strategist

    2 weeks ago

    Guelph, Ontario, Canada Prosites Inc Full time

    Advertising Strategist Job DescriptionThe Advertising Strategist is responsible for working directly with clients and other team members at Nifty to ensure client advertising campaigns are executed properly. You will become an expert in your assigned ad platforms and familiar with others offered by the team. The platforms include Google ads (PPC), Bing ads...

  • Product Manager

    3 weeks ago

    Guelph, Canada Adknown Full time

    **Salary**: $80,000 - 100,000/year **Who We Are**: Adknown is a company that has transformed from a small start up to a dynamic team of developers, data analysts, online marketers, writers and editors. Adknown is a leading web and app publisher with a passion for ad-tech. We specialize in using cutting edge ad technology to drive targeted traffic to our...

  • Digital Marketing Manager

    2 months ago

    Guelph, Canada Royal Distributing Full time

    About Us We're Royal Distributing, and we’ve been a leader in the Canadian powersports industry for the past 30 years. We provide our our customers with quality products and top service to keep them ridiing their snowmobiles, ATVs, motorcycles, dirt bikes, and more. We’re embarking on the next phase of our growth and we want you to join us! The...

  • Digital Marketing Manager

    3 weeks ago

    Guelph, Canada Royal Distributing Full time

    About Us: We're Royal Distributing, and we’ve been a leader in the Canadian powersports industry for the past 30 years. We provide our our customers with quality products and top service to keep them riding their snowmobiles, ATVs, motorcycles, dirt bikes, and more. We’re embarking on the next phase of our growth and we want you to join us! The...

  • Paid Ads Specialist

    4 weeks ago

    Guelph, Canada Prosites Inc Full time

    **Paid Ads Specialist-Job Description** **Job Summary** As a Paid Ads Specialist, you will have a focus on data analysis and paid search. You will be immersed in PPC, and proactively identify paid media opportunities on a micro and macro level. You are expected to drive results, consistently improve product and process, while staying up to date on the...

  • Paid Ads Specialist

    2 weeks ago

    Guelph, Ontario, Canada Prosites Inc Full time

    Paid Ads SpecialistOur CompanyJob Summary:As a Paid Ads Specialist, you will have a focus on data analysis and paid search. You will be immersed in PPC, and proactively identify paid media opportunities on a micro and macro level. You are expected to drive results, consistently improve product and process, while staying up to date on the latest digital...

  • Paid Ads Specialist

    2 weeks ago

    Guelph, Ontario, Canada Prosites Inc Full time

    Paid Ads Specialist-Job DescriptionJob SummaryAs a Paid Ads Specialist, you will have a focus on data analysis and paid search. You will be immersed in PPC, and proactively identify paid media opportunities on a micro and macro level. You are expected to drive results, consistently improve product and process, while staying up to date on the latest digital...

  • Tiktok Marketing

    4 weeks ago

    Guelph, Canada Adknown Full time

    **Salary**: $80,000 - 100,000/year **Who We Are**: Adknown is a company that has transformed from a small start up to a dynamic team of developers, data analysts, online marketers, writers and editors. Adknown is a leading web and app publisher with a passion for ad-tech. We specialize in using cutting edge ad technology to drive targeted traffic to our...

  • Marketing and Data Analysis

    3 weeks ago

    Guelph, Canada Adknown Full time

    **Salary**: Starting at $45,000 **Who We Are**: Adknown is a company that has transformed from a small start up to a dynamic team of developers, data analysts, online marketers, writers and editors. Adknown is a leading web and app publisher with a passion for ad-tech. We specialize in using cutting edge ad technology to drive targeted traffic to our owned...

  • Digital Marketing Specialist

    2 weeks ago

    Guelph, Ontario, Canada Intrigue Media Full time

    About You:You are a PPC ace and your specialty is driving results for businesses through both paid search and social media advertising. You're always thinking of the next best ads strategy and how to optimize ad campaigns across multiple platforms, including Google, Meta, LinkedIn, and more, and in a variety of industries to maximize results.You have the...