Marketing Manager

2 weeks ago


Markham, Canada SE Health Full time

**SUMMARY**

The Marketing Manager will be responsible for managing marketing campaigns for SE Health and its many business lines, including recruitment marketing. This role supports the SE business lines to have success in their marketing and branding initiatives. In this role you will be working collaboratively to develop strategy and campaigns that drive results and bring the SE brand to life. We’re looking for a creative, strategic, and collaborative person, with strong branding and business discipline, and understanding of marketing metrics to drive results for our SE Health business lines.

DUTIES & RESPONSIBILITIES
- Lead development of yearly marketing plan for business lines and work collaboratively with members of the marketing team, and business line leadership
- Develop social media strategy for business lines and create branded content
- Use creativity, consumer understanding and marketing expertise to develop stand-out marketing campaigns to reach and engage our audiences and drive results
- Advocate for the brand vision, strategy and positioning, ensuring consistency and adherence to brand guidelines and marketing best practices for SE Health and various business lines
- Work with team members to measure and report on campaign performance and assess against goals
- Monitor and report on marketing budgets against ROI and KPI objectives
- Oversee process for development of marketing materials
- Management of personnel through strong leadership, clear direction and a positive environment.

**Qualifications**:

- BA/BS in Marketing or related degree, or equivalent education; MBA is an asset
- Minimum 5 years of brand and/or marketing management experience in a CPG or agency (health care experience is an asset)
- Digital marketing, social media marketing, and content marketing experience
- Exceptional writing skills
- Desire to work in a fast paced, flexible and nimble organization
- Ability to manage multiple tasks and to set priorities according to key business needs
- Ability to take initiative and resolve complex marketing issues
- Analytical capabilities; Detailed oriented
- Problem-solving and leadership skills
- Effective interpersonal and presentation skills
- Please note that this role is hybrid and will primarily be working from home. You will be excepted to come to the office on as needed basis.

**About Us**:
At SE, we love what we do. Every day, we bring hope and happiness to clients, homes, and communities across Canada. We treat each person with dignity and love, like our own family; we build empathy; and we do the right thing. We are always inspired to make a difference. As a not-for-profit social enterprise, we share knowledge, provide the best care, and help each client to realize their most meaningful goals for health and wellbeing. We’re a great place to work, and we hope you’ll join our team.

SE Health is monitoring the global COVID-19 pandemic closely and following all public health directives, including recommendations from the World Health Organization, Government of Canada, and federal and provincial health authorities. Our top priority is the health and safety of our clients, their families and our staff.

Please note that due to the unprecedented circumstance of the Global Pandemic and the resultant public health crisis; and in the interest of the health and safety of our patients/clients, employees, and greater good of public health, **SE Health requires those that wish to work for this organization to be fully vaccinated against COVID-19**. Fully vaccinated means a person has received both doses of the COVID-19 vaccine and it has been 14 days since the last dose

INDR


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