Creative Strategist

2 months ago

Ottawa, Canada Ready Set. Full time

At Ready Set, we shoot and edit fresh video ads for Facebook, Instagram and TikTok every week for clients like DoorDash, Hims + hers, Brigit and more.

It's like Saturday Night Live: Monday we're writing on a new script and the rest of the week our producers and editors work to get it made. The ad then goes into testing and we get to learn if it's a hit or not. Coming up with ads that have a 7-figure impact for clients is an awesome feeling

The Creative Strategist is responsible for cross-platform creative concept ideation, data-driven variation testing, and beginning-to-end video production for all of Ready Set's ads for paid social. Working with their Creative Team Lead, the Creative Strategist is responsible for the creative and performance side to a client relationship and collaborates with Client Success Managers and Project Managers to understand how to integrate client marketing objectives into a creative proposal.

**What you will do**:

- Pitching creative concepts to clients across multiple platforms
- Briefing creative team (Producers, Creative Directors, and Video Editors) and managing workflow of creative production from beginning to end
- Understanding of key performance drivers (retention, CTR, etc.) to create high-impact, data-driven variations
- Works across 2-3 clients and integrates client feedback and marketing plan into creative strategy on a micro and macro level

**What you are good at**:

- Previous client-facing experience at a digital agency
- Proficiency in Facebook Ads Manager
- Experience creating social media ads across Facebook, Instagram, Tiktok, and YouTube
- Understanding of key social media trends
- Understanding of key social media performance metrics

**You are**:

- Accessible, responsive and diligent - we move fast and reliability is key.
- Humble, coachable - takes feedback well. We are always learning from each other.
- Self-motivated - a doer. We give everyone at Ready Set a ton of freedom.
- Works well remotely - it's a particular setup with its own pros and cons.
- Collaborative: works well with others. Our team is diverse, from all over the world

**What we offer**:

- A hyper-growth startup environment where your work has a real impact on the company.
- Consistent clarity and context from management, who are accessible to everyone.
- 100% remote work, collaborating with a talented team distributed across the globe.
- Competitive salary
- Budget for training
- Unlimited paid time off

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