Media Relations Strategist

2 months ago


Ottawa, Canada seoplus+ Full time

seoplus+ is an innovative digital marketing agency helping small and medium-sized businesses reach their online potential by generating leads and increasing sales.

**Position Overview**:
As a Media Relations Strategist, you will lead digital PR initiatives, crafting compelling content and establishing relationships with key media players. Your strategic insights and storytelling using data will shape our narrative and enhance our market presence. As a team leader, you'll mentor specialists and promote collaboration. Ongoing training opportunities will further your growth and the department's success.
- The starting salary for this position is $50,000

**Key Responsibilities**:
**Client Coordination & Project Management**:

- Collaborate with clients to align on PR goals and communicate regularly.
- Respond promptly to client queries, ensuring smooth campaign management.
- Develop and manage editorial roadmaps.
- Maintain project dashboards with real-time updates and data-driven insights.

**Media Relations & Content Distribution**:

- Oversee press releases from drafting to distribution.
- Coordinate media interviews, and prepare briefing materials.
- Maintain and expand media contact databases, enhancing outreach.

**Digital PR & Content Strategy**:

- Lead proactive and reactive PR campaigns.
- Manage outreach platforms and optimize media engagement.
- Write guest blogs for clients, ensuring alignment with the outlet’s voice.
- Use newsjacking and trending topics to boost coverage.

**Reporting & Analytics**:

- Generate monthly reports and analyze campaign performance.
- Use data to create compelling narratives for internal and external stakeholders.

**Professional Development & Networking**:

- Embody company values, participate in strategy meetings, and represent the company at media events.
- Engage in continuous learning and training.

**Qualifications**:

- Proven experience in media relations or digital PR.
- Strong verbal and written communication skills, with excellent copywriting abilities.
- Excellent organizational and project management skills.
- Detail-oriented with the ability to manage multiple tasks simultaneously.
- Proficiency with PR tools such as Agility PR, Qwoted, and Ahrefs.

**Soft Skills**:

- Strong verbal and written communication.
- Ability to work under tight deadlines and coordinate projects efficiently.
- Detail-oriented with excellent problem-solving abilities.
- Adaptability and accountability in managing multiple priorities.



  • Ottawa, Canada Canadian Medical Protective Association Full time

    ■ **BILINGUAL SOCIAL MEDIA STRATEGIST** **CONTRIBUTING TO THE CMPA** The Communications department provides strategic advice, guides overall messaging and positioning, and provides marketing and analytics, creative writing, editing, translation and graphic design services. The department also monitors changes in the physician and healthcare environments,...


  • Ottawa, Ontario, Canada Alphabet Creative Full time

    About Alphabet CreativeAlphabet Creative is a dynamic advertising, marketing, and public relations agency seeking a skilled Digital Media Strategist to join our team. As a key player in the development of innovative marketing campaigns, you will work closely with our talented team to drive business growth through effective media strategies.Estimated Salary:...


  • Ottawa, Canada The Canadian Medical Protective Association Full time

    Description Position at Canadian Medical Protective Association ■BILINGUAL SOCIAL MEDIA STRATEGIST CONTRIBUTING TO THE CMPA The Communications department provides strategic advice, guides overall messaging and positioning, and provides marketing and analytics, creative writing, editing, translation and graphic design services. The department...


  • Ottawa, Ontario, Canada NATIONAL Public Relations Inc. Full time

    National Public Relations Inc. is seeking a highly experienced Senior Communications Strategist to lead our consumer and corporate communications efforts.Job DescriptionThe ideal candidate will have 8-10 years of experience in Consumer Brand PR and Corporate Communications, with a proven track record of leading marketing, communications, and earned media...


  • Ottawa, Ontario, Canada Fuel Industries Full time

    Fuel Industries, a global creative and advanced technology agency, specializes in youth culture.Job Opportunity:We have an opening for a Media Planner in Ottawa, Los Angeles, or Seattle. As a Digital Media Strategist, you will develop an understanding of how a digital agency operates and establish business relationships.Responsibilities:Develop strategic...


  • Ottawa, Ontario, Canada Alphabet Creative Full time

    About the RoleWe are seeking a highly skilled Senior Marketing Strategist to join our team at Alphabet Creative.Job SummaryThe Senior Marketing Strategist will be responsible for advising clients on advertising and sales promotion strategies, conducting analytical marketing studies, and developing portfolios of marketing materials. The ideal candidate will...


  • Ottawa, Canada Canada Foundation for Innovation Full time

    With a bold, future-looking mandate, the Canada Foundation for Innovation equips researchers to be _ - global leaders in their field and to respond to emerging challenges. Our investments in state-of-the-art _ - tools, instruments and facilities underpin both curiosity - and mission-driven research that cuts across _ - disciplines and bridges all sectors....


  • Ottawa, Canada National Arts Centre - Centre National des Arts Full time

    **Introducing the National Arts Centre** The National Arts Centre (NAC) is Canada's bilingual, multi-disciplinary home for the performing arts. The NAC presents, creates, produces, and co-produces performing arts programming in various streams-the NAC Orchestra, Dance, English Theatre, French Theatre, Indigenous Theatre, and Popular Music and Variety-and...


  • Ottawa, Canada Bank of Canada Full time

    **Media Relations Consultant** **Take a central role** The Bank of Canada has a vision to be a leading central bank—dynamic, engaged and trusted—committed to a better Canada. No other employer in the country offers you the unique opportunity to work at the very center of Canada’s economy, in an organization with significant impact on the economic and...


  • Ottawa, Ontario, Canada Canadian Construction Association Full time

    Job Title: Media Relations ManagerJob Summary:We are seeking a highly skilled Media Relations Manager to join our team at the Canadian Construction Association. As a key member of our marketing and communications department, you will be responsible for developing and implementing media relations strategies to enhance our organization's visibility and...


  • Ottawa, Canada Federation of Canadian Municipalities Full time

    **Position** **Advisor, Media Relations** **Department** **Policy and Public Affairs - **Comms - Media Relations** **Classification** **Level 5** **Salary** **Our salaries generally range from $73,000 - $82,500 and are based on qualifications and experience** **Languages** **Bilingualism (English and French) is required** **Term** **Permanent...


  • Ottawa, Canada Federation of Canadian Municipalities Full time

    The Federation of Canadian Municipalities (FCM) is the national voice of municipal governments, representing the interests of cities and communities with the federal government. **Position** **Advisor, Media Relations** **Department** **Green Municipal Fund (GMF) - GMF** Communications and Marketing** **Classification** **Level 5** **Salary** **Our...


  • Ottawa, Canada Canadian Construction Association Full time

    Location: Ottawa, Ontario Introduction: CCA is seeking a strategic, bilingual Media Relations Manager to manage our media relations and provide communications support to the organization’s leadership. The ideal candidate will be responsible for coordinating media outreach to ensure a consistent and compelling public narrative, crafting public statements,...

  • Social Media Manager

    6 months ago


    Ottawa, Canada ZLR Media Full time

    **Sister Company**: North Media Group **Location**: Toronto, Canada (Remote Position) **Job Type**: Part-Time Internship **Experience**:No prior Experience Required **About Us**: North Media Group is Canada's fastest-growing media/news outlet on social media, connecting Canadians to their cities through a diverse network. Our primary target audience is...

  • Social Media Manager

    5 months ago


    Ottawa, Canada ZLR Media Full time

    **Sister Company**: North Media Group **Location**: Toronto, Canada (Remote Position) **Job Type**: Part-Time Internship **Experience**:No prior Experience Required **About Us**: North Media Group is Canada's fastest-growing media/news outlet on social media, connecting Canadians to their cities through a diverse network. Our primary target audience is...

  • Social Media

    2 months ago


    Ottawa, Canada ZLR Media Full time

    **Sister Company**: North Media Group **Location**: Ottawa, Canada (Remote Position) **Job Type**: Part-Time Internship **Experience**:No prior Experience Required **About Us**: North Media Group is Canada's fastest-growing media/news outlet on social media, connecting Canadians to their cities through a diverse network. Our primary target audience is...


  • Ottawa, Ontario, Canada beBee Professionals Full time

    Job Title: Video Content Strategist and PhotographerWe are seeking a skilled Video Content Strategist and Photographer to join our team at beBee Professionals in Ottawa. The ideal candidate will have a degree in video production, media studies, or a related field, and at least 3 years of experience in video production and content strategy. They should also...


  • Ottawa, Ontario, Canada Lock Search Group Full time

    **Job Title:** Digital Content StrategistOttawa, ONWe are excited to represent our client, a prominent association in the pharmaceutical industry, in their search for a Digital Content Strategist.This role involves creating and developing communication materials in alignment with strategic priorities. The Digital Content Strategist will produce articles,...

  • Marketing Strategist

    3 weeks ago


    Ottawa, Ontario, Canada Vogtech Renewables Full time

    Job Title: Marketing StrategistJob Description:At Vogtech Renewables, we are seeking a skilled Marketing Strategist to join our team. As a Marketing Strategist, you will be responsible for developing and implementing effective marketing strategies to drive business growth and expand our customer base.Key Responsibilities:* Conduct comparative research on...


  • Ottawa, Canada The Ottawa Hospital Full time

    **About The Ottawa Hospital**: - Inspired by research and driven by compassion!- The Ottawa Hospital (TOH) is one of Canada’s largest learning and research multi-campus hospitals. With more than 1,100 beds and approximately 12,000 staff members, we deliver specialized care to the Eastern Ontario region.- From the compassion of our people to the relentless...