Social Media Content Specialist

2 weeks ago

Boucherville, Canada VT Industries Full time

**Company Overview**

**Position Description**

The Social Media Content Specialist uses computer software programs to communicate a given message visually by different design elements and creates business graphic marketing collateral throughout the organization. This position plays a critical role in supporting the growth of the brand’s social media portfolio by creating and executing engaging marketing strategies. The Social Media Content Specialist drives social media strategies in support of brand and business goals by both developing the existing organic channels as well as launching new ones. Responsibilities include, but are not limited to, the following:
**Essential Job Functions**:

- Drive social media strategies in support of brand and business goals by developing the existing organic channels and launching new ones
- Write, edit, and publish a blog and newsletter in collaboration with digital marketing agency
- Drive new business to Sales team with a combination of digital marketing campaigns, direct end user market development, and market development
- Handle SEO and SEM campaigns
- Manage digital and physical marketing and market development calendar
- Work with vendors to coordinate marketing campaigns
- Actively manage the CRM database
- Work closely with Brand Managers on company communications
- Develop team member focused marketing and communication pertaining to culture and core values
- Design client facing proposal templates and marketing materials
- Develop internal videos for company vision, core values, etc.
- Lead Social Media strategy, planning, and activation across key social media platforms/tactics including Facebook, Instagram, Pinterest, TikTok, LinkedIn, and YouTube
- Drive key media metrics - sales, traffic, brand lift, - across the marketing funnel to encourage brand, customer acquisition/retention, and brand loyalty
- Create and execute a content strategy to drive brand awareness, social engagement, and web traffic
- Manage the social media content calendar and posting schedules for all corporate social platforms, ensuring we are both proactive and reactive to opportunities in real time
- Produce dynamic content including stills, reels, and videos across all platforms
- Write the copy/captions for social media, sourcing content, and working with the Corporate Graphic Designer to develop graphics for social
- Regularly update and interact with all social media channels ensuring proper tags and links are in place on all campaigns
- Develop weekly and monthly reports that track progress and opportunities
- Manage budget tracking, invoicing, and accounting for all social media expenditures including influencer payments and social shoot production costs
- Asist with gift mailing, influencer outreach, etc.
- Contribute ideas for seasonal activations and marketing support
- Other duties as assigned

**Position Requirements**

**Qualifications**:

- Bachelor’s degree in Marketing or related field, technical certificate, or foundational courses in graphic design
- 2+ years’ experience as a graphic designer in the retail industry
- Proficient in Adobe Creative Suite, including InDesign, Photoshop, Illustrator, Sketch, InDesign, and other graphic design software
- Proven success in development marketing plans and campaigns
- Strong project management, multitasking, and decision-making skills
- Metrics-driven marketing mind with a keen sense of creativity; refined eye for design
- Experience with marketing automation and CRM tools
- Working knowledge of photography and skilled in its use in marketing
- Proficiency in oral and written communication skills
- Time management skills to work on multiple projects at once with various deadlines
- Attention to detail to ensure that all customer or team specifications are met and free of errors
- Creative mindset to bring a design to life with simple instructions
- Ability to work within an established brand identity system while brining new perspectives and ideas
- Patience to send creative designs through multiple approval processes and often work with several different people to complete project/job
- Strong organizational skills to keep up with various client needs or team projects
- Flexibility to switch between projects or pivot quickly should the requirement of the project change
- Excellent understanding of the rules of typography
- Excellent understanding of print production processes
- Open to constructive criticism and understand its role in the design process
- Team player, client-oriented and people-focused approach
- Bilingual in English/French, written and spoken; Spanish a plus
- All team members are expected to follow the Code of Conduct to the highest standards as well as to adhere to the Attendance Policy of VT Industries

**Physical Requirements**

Tolerance for sitting long periods of time. Possess finger dexterity to write, type, and use a calculator. Maintain adequate vision to view small print and computer termin

  • Specialist, Marketing

    2 weeks ago

    Boucherville, Canada Rona Inc. Full time

    **Please note that**: - Our Hybrid Workplace Policy establishes that associates need to have a reliable transportation to and from our corporate head office located in Boucherville (Quebec), to come to the office on a regular basis. - We require all our head office associates to be proficient in French, spoken and written. At RONA, over 26,000 employees...

  • Specialist, Marketing

    2 weeks ago

    Boucherville, Quebec, Canada Rona Inc. Full time

    Please note that: Our Hybrid Workplace Policy establishes that associates need to have a reliable transportation to and from our corporate head office located in Boucherville (Quebec), to come to the office on a regular basis. We require all our head office associates to be proficient in French, spoken and written.At RONA, over 26,000 employees let their...

  • Marketing Specialist

    3 weeks ago

    Boucherville, Canada Finloc 2000 inc. Full time

    **Description de l'entreprise** About Finloc 2000 Inc**: In business for over 45 years, Finloc 2000 Inc is a finance company specializing in the field of freight transportation equipment. Continually working to expand our expertise into other industries, we have developed a technology start-up called vHub/FinPark that aims to become the global truck sharing...

  • Marketing Specialist

    4 weeks ago

    Boucherville, Quebec, Canada Canam Full time

    Marketing SpecialistPermanent position, full-timeLocation: Saint-Georges in Beauce or Boucherville (Quebec)Do you have strong analytical skills, excellent communication abilities and great creativity?Do you want to work within a dynamic team that promotes autonomy, rigor, and a sense ofinitiative? Join our team and help make Finloc shine. The Marketing...

  • Marketing Specialist

    2 months ago

    Boucherville, Quebec, Canada Canam Full time

    Marketing SpecialistPermanent position, full-timeLocation: Saint-Georges in Beauce or Boucherville (Quebec)Do you have strong analytical skills, excellent communication abilities and great creativity?Do you want to work within a dynamic team that promotes autonomy, rigor, and a sense ofinitiative? Join our team and help make Finloc shine. The Marketing...

  • Marketing Specialist

    3 days ago

    Boucherville, Canada Canam Full time

    Company Description About Finloc 2000 Inc : In business for over 45 years, Finloc 2000 Inc is a finance company specializing in the field of freight transportation equipment. Continually working to expand our expertise into other industries, we have developed a technology start-up called vHub/FinPark that aims to become the global truck sharing community...

  • Marketing Specialist

    14 hours ago

    Boucherville, Canada Canam Full time

    Company Description About Finloc 2000 Inc : In business for over 45 years, Finloc 2000 Inc is a finance company specializing in the field of freight transportation equipment. Continually working to expand our expertise into other industries, we have developed a technology start-up called vHub/FinPark that aims to become the global truck sharing community...

  • Marketing Specialist

    2 months ago

    Boucherville, Canada Canam Full time

    Marketing SpecialistPermanent position, full-timeLocation: Saint-Georges in Beauce or Boucherville (Quebec)Do you have strong analytical skills, excellent communication abilities and great creativity?Do you want to work within a dynamic team that promotes autonomy, rigor, and a sense ofinitiative? Join our team and help make Finloc shine. The Marketing...

  • Marketing Specialist

    4 weeks ago

    Boucherville, Canada Canam Full time

    Marketing SpecialistPermanent position, full-timeLocation: Saint-Georges in Beauce or Boucherville (Quebec)Do you have strong analytical skills, excellent communication abilities and great creativity?Do you want to work within a dynamic team that promotes autonomy, rigor, and a sense ofinitiative? Join our team and help make Finloc shine. The Marketing...

  • Marketing Specialist

    15 hours ago

    Boucherville, Canada Can-Am Geomatics Corp. Full time

    Marketing SpecialistPermanent position, full-timeLocation: Saint-Georges in Beauce or Boucherville (Quebec)Do you have strong analytical skills, excellent communication abilities and great creativity?Do you want to work within a dynamic team that promotes autonomy, rigor, and a sense ofinitiative? Join our team and help make Finloc shine. The Marketing...

  • Marketing Specialist

    3 days ago

    Boucherville, Canada Can-Am Geomatics Corp. Full time

    Marketing SpecialistPermanent position, full-timeLocation: Saint-Georges in Beauce or Boucherville (Quebec)Do you have strong analytical skills, excellent communication abilities and great creativity?Do you want to work within a dynamic team that promotes autonomy, rigor, and a sense ofinitiative? Join our team and help make Finloc shine. The Marketing...

  • Specialist, Brand and Advertising

    2 weeks ago

    Boucherville, Canada Rona Inc. Full time

    At RONA, over 26,000 employees let their passion blossom every day. Our teams are driven by the desire to help people bring their projects to life and are committed to making a difference in the communities we serve. We operate or service some 450 corporate and affiliated dealer stores. With a distinctive product and service offering and complementary store...

  • SEO Specialist

    1 week ago

    Boucherville, Canada Rona Inc. Full time

    **Please note that**: - Our Hybrid Workplace Policy establishes that associates need to have a reliable transportation to and from our corporate head office located in Boucherville (Quebec), to come to the office on a regular basis. - We require all our head office associates to be proficient in French, spoken and written. At RONA, over 26,000 employees...

  • Marketing Coordinator

    3 weeks ago

    Boucherville, Canada Groupe SKYSPA Full time

    **Are you looking for a stimulating job for a 100% Quebec company that promotes well-being?** **SKYSPA Group is looking for a committed, dynamic and passionate person to complete the Marketing team!** **Who we are**: SKYSPA Group is one of the pioneers and leaders in the SPA establishment industry in Quebec and operates four establishments under three...

  • Spécialiste Marketing Et Image de Marque

    6 days ago

    Boucherville, Canada J.L. Freeman Immobilière S.E.C. Full time

    **SPÉCIALISTE MARKETING et IMAGE DE MARQUE** Voici un aperçu des principales responsabilités qui seront confiées: - Mettre en œuvre les stratégies marketing - Suivre et gérer le budget marketing - Rédiger et gérer l’envoi des communications courriel ainsi que les listes de distributions - Aider au développement et à l’exécution des plans...

  • SEO Specialist

    2 weeks ago

    Boucherville, Quebec, Canada Rona Inc. Full time

    Please note that:- Our Hybrid Workplace Policy establishes that associates need to have a reliable transportation to and from our corporate head office located in Boucherville (Quebec), to come to the office on a regular basis:- We require all our head office associates to be proficient in French, spoken and written:- 3 days office / 2 days homeBy joining...

  • SEO Specialist

    3 weeks ago

    Boucherville, Canada Rona Inc. Full time

    **Please note that**: - **Our Hybrid Workplace Policy establishes that associates need to have a reliable transportation to and from our corporate head office located in Boucherville (Quebec), to come to the office on a regular basis.**: - **We require all our head office associates to be proficient in French, spoken and written.**: - **3 days office / 2...

  • Marketing Specialist

    1 week ago

    Boucherville, Canada SIMAUDIO LTEE Full time

    Work Term: Permanent - Work Language: Bilingual - Hours: 40 hours per week - Education: Bachelor's degree - Experience: 2 years to less than 3 years **Work setting**: - Industrial **Tasks**: - Prepare written material such as reports, briefs, website content - Perform administrative tasks - Conduct surveys and analyze data on the buying habits and...

  • Spécialiste Marketing Et Image de Marque

    2 weeks ago

    Boucherville, Quebec, Canada J.L. Freeman Immobilière S.E.C. Full time

    **SPÉCIALISTE MARKETING et IMAGE DE MARQUE**Voici un aperçu des principales responsabilités qui seront confiées:- Mettre en œuvre les stratégies marketing- Suivre et gérer le budget marketing- Rédiger et gérer l'envoi des communications courriel ainsi que les listes de distributions- Aider au développement et à l'exécution des plans pour les...

  • HR Specialist

    2 weeks ago

    Boucherville, Canada Mega Group Inc. Full time

    Are you ready to be a part of something bigger? As one of Canada’s Best Managed Companies, Mega Group values the talents and abilities of our employees and seeks to foster an open, cooperative, and flexible environment in which employees can thrive. Being a proudly Canadian company means we're always looking for smart, enthusiastic, and passionate team...