Digital Marketing Specialist

2 weeks ago

Toronto, Canada Michel Germain Parfums Ltd. Full time

**Our company**

Michel Germain Paris Parfums is an award-winning luxury fragrance company, known internationally for their natural oils that invite closeness, create allure, and inspire love. Michel Germain has been sold in major department stores and other retailers across North America and internationally for over 30 years. The Michel Germain e-commerce business and marketing initiatives are growing rapidly.

**About the role**

**You will be responsible for**:

- Marketing Calendar - working with E-Commerce & Digital Marketing Manager to craft shareable marketing calendar that entails launches, seasonal trends, promotions, and holidays.
- Paid Media - responsible for communication to Meta and Google agencies, uploading new assets/content, organizing new marketing copy, updating agencies with key dates and goals.
- Social media - responsible for posting all organic content (not responsible for customer service or moderating comments).
- Influencers - communicate marketing calendar & timelines to Influencer agency, coordinate approvals, uploads of content.
- Internal Content - organize requests for artwork & content from other departments.
- Amazon - provide any needed information, images, content to Amazon agency, work with agency on Amazon strategy, product page setup, merchandising, reporting.

**Benefits of Working for Michel Germain**:

- Remote/work from home
- Opportunity to have direct impact on business, processes, & move up fast in the organization
- 4 weeks of vacation (3 weeks + week between Christmas and New Year’s)
- Salary is commensurate with experience

**Qualifications**:

- Must have 3-4 years of experience in a Digital, E-commerce, social media, Marketing, or similar role at a beauty company
- Bachelor degree in marketing, business, communications, digital marketing, public relations, or equivalent experience is required
- Fluency in: Shopify, CRM Platforms such as Klaviyo, Meta Business Manager
- Legally able to work in Canada

Pay: $50,000.00-$70,000.00 per year

**Benefits**:

- Casual dress
- On-site parking
- Paid time off
- Store discount
- Work from home

Flexible Language Requirement:

- French not required

Schedule:

- Monday to Friday

Work Location: In person

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