Email Marketer

3 weeks ago

Victoria, Canada Pilothouse Digital Full time

*

We need you at Pilothouse

We're a fast-growing _Facebook Marketing Partner and Klaviyo Partner _managing $3+ million/mo in direct-response ad spend for disruptive direct-to-consumer brands.**STRATEGY**
What is the best landing page to send our traffic to? Is this TOF traffic that still needs to be sold? Or is it BOF traffic that's ready to convert?

**ANALYSIS**
- Which user behavior triggers can we identify and implement to leverage automation without sacrificing personalization?
- What can we learn from user data to inform and tailor our list hygiene practices for each unique brand?
- How will I manage my A/B tests to produce actionable, communicable outcomes rather than data overload or data sets lacking statistical relevance?

**COLLABORATION**
- What additional resources on the Pilothouse or client team are required to execute my strategy, and how will I manage those deliverables? (copywriters, designers, landing page devs, Shopify devs, etc)

**WHO WE ARE**
We work with disruptive brands, big budgets, and make crazy ideas come to life
Our model is built upon the core values of _Alignment _and _Transparency _, which means unlike traditional agencies that win by charging huge retainers, Pilothouse wins by delivering huge results.
We are focused on building a team of hustlers who are passionate about the Direct-To-Consumer space and who are eager to learn and grow.
We push each other to do awesome work and encourage team members to bring even the wildest ideas forward.
Team culture is everything at Pilothouse. Along with foosball games and Friday night beers, we meet weekly to talk about industry trends and our accounts. You'll work with a team that has decades of marketing experience who want to learn from you just as much as you will from them.

**ABOUT THE POSITION**
**The day-to-day**
- Evaluate and iterate on creatives and content based on performance data.
- Collaborate with the media buyers and clients to test new content, reporting key findings back to clients.
- Communicate regularly with team members and clients. Your voice will need to be heard.
- Think outside the box to provide new ideas and conversion strategies. Create, test, repeat.

**Experience**
- **Klaviyo**
- **Mailchimp**
- **Postscript SMS**
- Constant Contact
- Hubspot
- Sendgrid
- Aweber
- GetResponse
- Zoho Campaigns

Want to stand out from the rest of the applicants?
OR take/include the following certifications:

- Klaviyo product certification
- Postscript SMS Marketing certification

We appreciate your time and thank all applicants for their interest, but will only be responding to shortlisted applicants.

**Role Type**:Full-time, Permanent
**Compensation**:$40,000 per year

**Benefits**:

- Remote work
- Flexible work schedule
- Great location - right in the heart of downtown Victoria
- Commuter friendly - we have bike storage inside our office
- Dog friendly
- Fun events - we host virtual company events to focus on fun and growth

**Salary**: $40,000.00 per year

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