SEO Specialist

1 week ago

Montréal, Canada NP Digital Full time

**TITL**E** **SEO Specialist
**DEPARTMENT** SEO
**DIVISION **NP Digital Canada
**LOCATION **Remote - Canada

**ABOUT OUR COMPANY**

NP Digital (NPD) is a Global Award-Winning Performance Marketing Agency. In 2023 NPD was named a Campaign Magazine Global Agency of the Year, and was Adweek’s #7 fastest-growing large international agency. For a second consecutive year, we landed in the top 10% of Inc. 5000’s fastest-growing private companies. All while simultaneously maintaining employee satisfaction, which earned us an Inc. Best Workplaces award in 2022, 2023 and 2024's Ad Age Best Places to Work.

NP Digital combines proprietary platforms with best-in-class talent to deliver leading edge experiences centered around: paid and organic search, social, content, retargeting, performance display, feed management and conversion rate optimization.

NP Digital focuses on creating innovative, adaptive, and data-driven digital marketing plans for our clients. Obsessed with helping companies grow and exceed their goals, NP Digital delivers on the mission of continually helping brands connect and engage with their audience.

**ABOUT THE OPPORTUNITY**

SEO Specialists work with the support and oversight of SEO Managers and SEO Strategists to drive keyword ranking increases, qualified traffic, and key business outcomes for NP Digital clients.

This position is based in Canada and work with the Managing Director, VP, Strategy & Performance, and other department teams primarily located in Montreal and Toronto. Occasional travel may be required to client sites and/or other NP Digital office locations.

**ABOUT THE RESPONSIBILITIES**

The SEO Specialist will be responsible for determining and executing a best in class SEO strategy to drive key business outcomes for NP Digital clients, while honing in their SEO and client facing skills and abilities.
- Ownership and strategic direction over 3-4 client SEO campaigns with support and oversight from SEO Manager and/or SEO Strategist
- Assist SEO Strategists & SEO Managers on additional accounts as background support in order to learn and develop stronger SEO leadership skills
- Complete monthly reports from start to finish
- Ongoing optimization efforts to meet campaign objectives, including SEO audits to identify technical issues, keyword research and mapping, metadata development, on-page and website development revisions based on performance targets and client objectives
- Demonstrate resourcefulness and the initiative to lead medium to advanced SEO projects
- Daily use of reporting, analytics, and trend tools
- Assist account managers with client communications around organic search knowledge and recommendations to develop and deliver a clear strategic vision to each client
- Contribute to the development of departmental processes and deliverables
- Develop and refine ability to story tell through data and reporting
- Further develop confidence and expert delivery in terms of interfacing with clients and with other departments
- Is personally committed to and actively works to utilize own strengths on the job and empowered to continuously growing one’s self
- Works on complex problems in which analysis of situations or data requires an in-depth evaluation of various factors
- Exercises judgment within broadly defined practices and policies in selecting methods, techniques, and evaluation criteria for obtaining results

**ABOUT YOU**
- 2 years’ experience in the organic search industry, with a minimum of 6 months of personally managing SEO strategy for clients
- Experience with analytical tools such as Google Analytics, Adobe Analytics, Ahrefs, Google Data Studio, STAT, BrightEdge, Google Search Console, Agency Analytics, etc. to analyze organic search and analytics data to make specific data-driven recommendations
- Demonstrated success in developing and executing successful SEO campaigns
- Demonstrated passion for growing SEO and client facing skills and implementing feedback
- Strong organizational skills, attention to detail, and project management
- Excellent verbal & written communication skills
- Demonstrated strong performance in prior roles, with increasing levels of responsibilities.
- Comfortable presenting to clients and communicating directly with client teams, including stakeholders with varied levels of SEO or digital marketing knowledge
- Strong client and team leadership qualities, comfortable contributing to company’s thought leadership on SEO industry topics
- Ability to educate and share industry knowledge with less experienced team members
- Ability to remain agile and collaborative in a constantly evolving work environment

**BONUS POINTS**
- Agency experience
- Google Analytics IQ

**ABOUT YOUR GROWTH**

As an organization we support your growth and development by investing in your learning to advance your career. We believe in empowering you to showcase your knowledge and skills to win together. Career path opportunities for this department inc

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