Email Marketing Specialist

7 days ago


Burnaby, Canada Tai Beauty Group Limited Full time

**About Us**
We are a **Natural Beauty Manufacturer** and a **House of Brands**.
- Scentuals
- Jubel Naturals
- Moo Moo Bath Co
- Tai Beauty Group (Wholesale)
- Tai Beauty Group (Private Label)

Those with agency experience will enjoy being able to work on multiple brands without the back-and-forth of working with clients.

**Responsibilities**
- Utilize tools such as Klaviyo and Adobe Creative Suite to execute marketing campaigns.

**List Growth, Segmentation, & Health**
- Grow the list with pop-ups / contests / etc.
- Collaborate with team for giveaways and other list growing tactics
- Segment lists based on demographics + behaviors
- Clean up list from spam + non-interested profiles

**Data Analysis & Optimization**:

- Monitor and analyze campaign performance metrics.
- Utilize data-driven insights for continuous improvement.
- Review and analyze former campaigns to identify areas of weakness and recognize strengths.
- Conduct market research and analyze data to identify trends and opportunities.

**Flows**
- Create, maintain, & optimize flows
- Report on Flows monthly

**Skills Needed**
- Excellent copywriting and design skills
- Excellent analytical skills and ability to interpret data to make informed decisions
- Strong project management skills
- Teamwork
- Excellent attention to detail
- Time Management and meeting deadlines

**Experience Needed**
- Bachelor’s degree in Marketing, Communications, or a related field.
- Proven experience in copywriting and design.
- Experience with Shopify.
- Familiarity with consumer packaged goods and/or skincare is considered an asset.

**Job Types**: Full-time, Permanent

Pay: From $25.00 per hour

Expected hours: 40 per week

**Benefits**:

- Dental care
- Extended health care
- Flexible schedule
- On-site parking
- Store discount
- Vision care

Flexible language requirement:

- French not required

Schedule:

- Monday to Friday

Work Location: In person



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