Marketing Research Officer

6 months ago


Mississauga, Canada Alliance Group & Staffing Full time

We are currently seeking a **Market Research Officer **for one of clients in **Mississauga, ON. **As a Market Research Officer, you will play a key role in gathering and analyzing market data to support informed decision-making within our organization. If you have a passion for market research, an analytical mindset, and a knack for turning data into actionable insights, we want to hear from you.

**Responsibilities**:

- Develop and implement marketing strategies to promote products or services
- Conduct market research and analyze consumer behavior to identify trends and opportunities
- Collaborate with cross-functional teams to develop and execute marketing initiatives
- Monitor and analyze campaign performance using Google Analytics and other data visualization tools
- Prepare reports on marketing activities, including ROI analysis and campaign effectiveness
- Assist with business development efforts, including lead generation and customer acquisition
- Stay up-to-date with industry trends and best practices in marketing

**Skills**:

- Proficient in data analysis using tools such as SAS, R, SPSS, or similar software
- Experience with data visualization tools like Power BI or Tableau
- Familiarity with digital marketing platforms such as Google Ads, Facebook Ads, and LinkedIn Ads
- Strong analytical skills with the ability to interpret complex data sets
- Excellent written and verbal communication skills
- Creative thinking and problem-solving abilities
- Proficiency in Adobe Creative Suite is a plus

**Job Types**: Full-time, Permanent

**Salary**: $45,052.99-$76,896.87 per year

Schedule:

- 8 hour shift
- Day shift
- Monday to Friday
- Morning shift

Ability to Relocate:

- Mississauga, ON: Relocate before starting work (required)

Work Location: In person



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