Customer Insights Analyst
3 months ago
**About us**:
Sofina Foods is one of Canada's leading manufacturers of primary and further processed protein products for retail and foodservice customers as well as international markets. We manufacture pork, beef, turkey, chicken and fish products. Our family of brands include: Cuddy, Lilydale, Janes, Mastro, San Daniele, Fletcher's, Vienna, Riserva and Zamzam. We are also the exclusive distributor of Italy’s finest Rio Mare & Lavazza products in Canada.
**Summary**:
Reporting to the Director, Customer Insights, the Customer Insights Analyst will provide category management expertise and analysis for the Retail Sales organization. They will be responsible to develop strategies to protect our existing business, improve current business, and deliver future opportunities through improved distribution, visibility, and increasing rate of sale.
**Key Accountabilities**:
- University degree or College Diploma in Marketing Research and/or Business, Economics or Statistics
- Power user of MS Office presentation and file management tools (PowerPoint and SharePoint)
- Advanced MS Excel skills, including Pivot Tables, V-Lookups, report automation
- Working knowledge of Nielsen MarketTrack, Answers Desktop, Strategic Planner, Numerator Insights
- Proficient in the use Retailer POS (Technomic, LDIA, IRI / Circana, Dunnhumby, Retail Link)
- Experience with Power BI considered and asset
- Experience with Food Protein/Grocery industry considered an asset
- 3-5 years of progressive and related work experience, preferably within the CPG industry
- Excellent English written and oral communication skills
**Qualification**:
- University degree or College Diploma in Marketing Research and/or Business, Economics or Statistics
- Power user of MS Office presentation and file management tools (PowerPoint and SharePoint)
- Advanced MS Excel skills, including Pivot Tables, V-Lookups, report automation
- Working knowledge of Nielsen MarketTrack, Answers Desktop, Strategic Planner, Numerator Insights
- Proficient in the use Retailer POS (Technomic, LDIA, IRI / Circana, Dunnhumby, Retail Link)
- Experience with Power BI considered and asset.
- Experience with Food Protein/Grocery industry considered an asset
- 3-5 years of progressive and related work experience, preferably within the CPG industry
- Excellent English written and oral communication skills
**Key Behavioural Competencies**:
- Performance-driven thinker, with strong analytical and creative problem solving skills
- Ability to interpret analysis and discover the business implications
- Passion for developing actionable high value selling stories using the best data sources available
- Ability to meet deadlines and manage multiple tasks simultaneously
- Highly organized with strong attention to detail and quality of work
- Thrives working within a high-performance sales team
- Skilled to ask the “right” questions to help direct project/presentation work
- Strong collaborator with ability to work cross-functionally to achieve focused objectives
Sofina Foods Inc. is committed to providing accessible employment practices that are in compliance with the Accessibility for Ontarians with Disabilities Act (‘AODA’). Applicants are asked to make their needs/requirements, for the purpose of accommodation under AODA, known to Human Resources when they are contacted for an interview.
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