Director, Strategy

2 weeks ago

Mississauga, Canada Walmart Canada Full time

**Position Summary... **:About Walmart Connect

At Walmart, the customer is always #1 and customers are at the center of everything we do. At Walmart Connect, we aim to be the destination to connect brands with Canadian shoppers and accelerate growth. We are dedicated to driving measurable outcomes for our partners with full funnel ad solutions by leveraging Walmart’s 1st party data, extensive reach, and providing measurable results for our clients.

Does the idea of working for one of the fastest-growing, Fortune 1 company digital advertising platform providers excite you? This is a unique opportunity to join a high growth business within the largest company in the world.

We are seeking an experienced leader to run Strategy & Yield Management at Walmart Connect Canada. We are looking for an individual who sets a vision and realizes that vision through a combination of strategic and operational chops. You love digging into data, troubleshooting, learning new technologies and solving difficult problems.

As the Director of Strategy & Yield Management, you will be responsible for looking for new and creative ways to maximize revenue of our ad products across all of WMC’s Display, Search and In-store properties as well as defining a long-term vision and model opportunity sizing for net new opportunities. As a member of the Walmart Connect leadership team, you will work alongside groups of industry experts in a rapidly and exponentially growing business.

**What you'll do...**:

- Provide vision, leadership, manage and run the Strategy and Yield Management team
- Play a key role in defining the long-term strategy and lead the annual planning process for Walmart Connect Canada
- Interface with management at all levels of seniority to identify trends and drive initiatives related to pricing, inventory management and ad product growth
- Provide ongoing support for monetization through pricing strategy development, price guidance enforcement, inventory management, support for new systems integrations, monetization analysis/strategy efforts and beyond
- Coordinate with cross-functional partners including Campaign Management, Revenue Operations, Business Operations, Product and Sales
- Create business and pricing rules based on market value, inventory supply/demand, targeting, etc.
- Manage inventory allocation and pricing function for all ad products and sponsorships
- Analyze and understand inventory levers and patterns
- Identify new ways to grow inventory with our data-focused/audience-driven business
- Collaborate with stakeholders to provide inventory (supply) dashboards and highlight revenue risks proactively
- Establish team goals and KPIs and motivate your team to execute, measure progress, and share results
- Build productive and positive relationships across the organization at all levels to drive influence

**Qualifications**:

- 10+ year’s experience in strategic planning, digital advertising, yield management; experience in revenue operations or consulting a plus
- BA/MBA preferred in related field or equivalent practical experience
- A great depth of understanding on the online advertising industry: desktop, mobile (web/in-app), on display and search
- Fluency in the language of digital media and online measurement: impressions, CTR, CPMs, STR, Fill rates, unique users, page views, visits, viewability etc.
- Strong business acumen and ability to think clearly, analyze quantitatively, problem-solve, and manage ambiguity
- Must be able and willing to think and act strategically and tactically
- Strong business communication skills, both written and verbal; with ability to communicate / present to sales teams and at the leadership level
- Demonstrated ability to thrive in a fast-paced environment while managing multiple projects and tight deadlines
- Strong knowledge of campaign lifecycle management, media planning, ad sales process, trafficking, QA, performance analytics/ reporting
- Passion for digital media and advertising technology ‎

**Minimum Qualifications...**:

- Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications. _

Age - 16 or older

**Preferred Qualifications...**:

- Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications. _

Walmart will accommodate the disability-related needs of applicants and associates as required by law.

**Primary Location **

1940 Argentia Rd, Mississauga, ON L5N 1P9, Canada

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