Marketing and Communications Specialist

3 weeks ago

Toronto, Canada Child Development Institute Full time

**Who we are**

As the need for mental health services grows, Child Development Institute (CDI) continues to be the steadfast support and leading provider of specialized mental health services for children and youth aged 0-18 and their families. All of our services are guided by a strength-based approach that incorporates the family and the community into the journey of supporting children and youth.

Trusted with the mental well-being of our community's most sensitive members, infants and children, all of our programming is backed by rigorous research. Science is the backbone which informs our work as we evolve alongside the needs of our community.

We are committed to providing services that are respectful of racial, cultural, religious, ethnic and linguistic diversity, as well as sexual orientation, age, gender and family differences. All our services are delivered by a deeply caring and compassionate team that guides children, youth and families along a mental health journey in a safe, respectful and welcoming space.

**Who we need**

We are hiring a **Marketing and Communications Specialist** for a 12-18 maternity month leave contract. You will contribute to and take the lead for a range of digital and print communications, marketing, and fundraising activities to engage various stakeholders. You will represent all aspects of the organization and be part of our efforts to reach children, youth and families that will benefit from our services.

**Who you are**

**_ You are a storyteller._** Creative and innovative in both your content and your format choices. You can make images come to life with your words and bring the impact of what we do into the hearts of our funders, donors, teammates, and communities. You have the confidence to propose ideas and the ability to create content based on independent research. You may be a freelance writer seeking a steady contract with multiple exciting projects and deliverables that make a measurable impact in bettering the lives of children and families. Or, you are a marketing associate looking for increased ownership in a warm and rewarding environment. Either way, you want to join an organization that needs your talent to enhance and amplify their voice and shine a light on what they do.

**What’s in it for you**

**_ Profound purpose._** You want to be part of a nonprofit organization where you can broaden their reach and audience. This is an unbelievable opportunity to be part of a Marketing and Communication team partnered directly with Fundraising. You want to take shared ownership of the website and all branded digital and print collateral created for stakeholders at multiple levels. You will be involved in all aspects of our messaging, from impact statements and annual reports for funders to program brochures for clients.

**_ Growth._** You are looking for a company where you can continue to design and develop meaningful content while taking the lead on communications initiatives. You want to learn and grow as part of a broader Fund Development, Marketing, and Communications team. You will be mentored by a manager deeply committed to nurturing the skills of her team and incorporating new ideas. You will be part of a supportive and diverse group of bright minds and fun personalities who share a passion for our mission.

**As our Marketing and Communications Specialist, you will**:

- _ Align the branding._ You will ensure all digital and printed materials, internal and external facing, adhere to our new brand guidelines. You will provide communications materials and support to national and international Affiliate sites to ensure brand integrity.
- _ Coordinate internal events and meetings. _You will support the preparation of external presentations, conferences, video marketing and editing, logistics, collateral design, print and distribution.
- _ Raise awareness and visibility of the organization. _You will develop relationships with media contacts such as journalists, reporters, bloggers, and media points. You will prepare press releases and facilitate media requests. You will maintain a database on agency dissemination activities and track CDI media presence and mentions.

**You have**:

- _ The knowledge._ You have experience in communications and digital marketing with exceptional narrative, written and visual skills. You can leverage different mediums, research, and graphics to tell impactful stories. You can create genuine connections with various audiences, adhering to brand standards while adapting your messaging to fit different formats and purposes. You stay up to date with trends and developments in print, video, and digital marketing, social media, and communications.
- _ The technical skills._ You have expertise in Canva, Microsoft Office Suite, Adobe Creative Suite or Creative Cloud, WordPress, and a Content Management System. You may have exposure to an online fundraising platform. You can quickly pick up new technologies.
- _ The collabo

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