Marketing Director
4 months ago
**The Basics**:
**Company HQ**:
London, ON
- **Salary**:
$95,000 t$105,000
- **Work Location**:
London, Ontari
- **Start Date**:
TBD
- **Type of Work/Status**:
Full-time; Salary
- **Reports to**:
Amanda Wolfe, VP Marketing
- **DBetter. Work Better. Be Better.**:
**At tbk, we lead brands ttheir **_next:_**
Their next brand that delights their customers and helps them acquire the right ones.
Their next marketing website that generates more of the right business.
Their next campaign that leads people with ease tconnect with them.
Their next launch strategy that drives new expansion.
Their next backend platform that makes business easier and better.
**And the same for brands, we lead tbk’ers ttheir **_next:_**
Your next opportunity tmeet with some of the world’s best clients.
Your next chance tshow a team of the best what you’re capable of.
Your next moment tfocus on your career without sacrificing your personal life.
Your next ability tgrow your career with senior mentorship and coaching.
**Be your next at tbk.**
tbk is an award-winning, full-service agency headquartered in London, Ontarithat leads brands ttheir next. For over a decade, our team of professionals have been helping brands successfully compete and grow. We drive results with entrepreneurial thinking, strategic leadership, accessible websites, memorable branding, performance-based digital marketing, and custom software solutions. It’s nwonder why smany of Canada’s most trusted brands count on tbk tdeliver exceptional work.
- As an experienced Marketing Director, you know the number of talented, committed, and creative professionals it takes tbuild effective and cutting-edge brands, campaigns, websites, and platforms. It’s always a group effort, and the Marketing Director role is a central figure whsees the business vision and goals turn intreality for clients.
***
**Why Work at tbk?**:
**Group Benefits**
Health & dental
- **Fridays Off in the Summer**
Paid fun in the sun
- **Autonomy**
Culture of trust & ownership
- **Above Market Compensation**
Competitive salaries
- **Flexible Work Schedule**
Root hours
(10:30 a.m. - 3:00 p.m. EST)
- **Team Spirit**
Social events & team building
- **Career Advancement**
Professional development,
mentorship & promotions
- **Work from Anywhere**
Remote & hybrid work models
- **Furry Coworkers**
Pet-friendly office & support
for large vet bills
- **How Will You Be Successful in This Role**:
- **Strategically Aligning Marketing Efforts**: Effectively developing and executing comprehensive marketing strategies that align with tbk’s values and business objectives. Ensuring all marketing initiatives drive towards a positive ROI for our clients.
- **Leading and Empowering the Team**: Demonstrating exceptional leadership by inspiring and mentoring the marketing team tfoster a collaborative, innovative, and high-performing environment.
- **Leveraging Data for Decision Making**: Utilizing market research, data analysis, and performance metrics tinform strategies, make data-driven decisions, and adapt tmarket trends and client needs proactively.
- **Maintaining Strong Client and Team Relationships**: Building and sustaining robust relationships with clients and within the division, ensuring high client satisfaction, team happiness, and effective cross-functional collaboration among the team.
- **Driving Innovation and Continuous Improvement**: Staying ahead of industry trends and leveraging insights tdrive innovation within marketing strategies and campaigns, thereby ensuring the company and its clients remain competitive and achieve their goals.
**Responsibilities**:
- Oversee all marketing clients within the division, providing strategic support and ensuring the achievement of their marketing goals.
- Develop and execute comprehensive marketing strategies aligned with our client’s business objectives.
- Oversee marketing campaigns, ensuring their success and alignment with client objectives. Lead and manage a select portfoli
- of tbk’s top-tier marketing clients. Conduct in-depth market research and analysis t
- stay abreast of industry trends and adapt strategies accordingly. Collaborate extensively within the team and across departments tensure a unified approach t
- client projects.
- Monitor key performance indicators such as client spending, profit margins, client retention rates, and team satisfaction, adjusting strategies as needed. Monthly reporting t
- the VP of Marketing with comprehensive reports on marketing performance, team performance, media spend, and strategic opportunities. Optimizing the allocation of team resources and budgets t
- maximize efficiency and effectiveness, ensuring projects are delivered on time and within budget.
- Lead and mentor the marketing team, fostering a collaborative and growth-oriented environment. Identifying skills gaps and highlighting team members’ success t
- help them grow their careers. Organize training sessions and workshops for t
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